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[00:00:01]

OKAY, MR. GOFF. WE'RE LIVE. MR. GOFF, WE'RE READY TO PROCEED. GREAT. CALL THIS SPECIAL CALLED

[CALL TO ORDER]

MEETING OF DUNCANVILLE COMMUNITY ECONOMIC DEVELOPMENT CORPORATION. ORDER. WHEN I ASKED THE ASSISTANT. YES, WE CALL THE MEETING TO ORDER AT 6:08 P.M. WOULD YOU DO US THE HONOR OF DOING THE ROLL CALL, PLEASE, FOR THE MEETING? YES. YES, SIR. CAROLYN THOMPSON. HERE. GREG ZILKA. HERE. PATRICK HARVIE. HERE. OH. AND MARLIN. GOFF. HERE. THANK YOU. NEXT ORDER OF BUSINESS ON THE AGENDA IS THE INVOCATION. MR. HARVEY, WOULD YOU WOULD YOU MIND LEADING US? YOU GOT IT. HEAVENLY FATHER, WE ARE THANKFUL FOR YOUR PRESENCE THIS EVENING. WE'RE THANKFUL FOR YOUR PROMISE WITH. THANKFUL FOR THIS OPPORTUNITY TO SERVE THIS WONDERFUL COMMUNITY. AND WE'RE THANKFUL, DEAR GOD, THAT WE CAN COME TOGETHER ON ONE ACCORD, DISCUSS, DELIBERATE, AND DECIDE ON THE DIRECTION AND THE FUTURE OF THIS CITY. SO WE PRAY THAT YOU WOULD LEAD AND GUIDE US IN THE WAY THAT YOU WOULD HAVE US TO GO. THAT ALL THINGS MAY BE DONE DECENTLY AND IN ORDER, AND THAT WE MIGHT BE INSTRUMENTS IN YOUR HANDS TO DO WHAT YOU WILL FOR THE GOOD OF THIS COMMUNITY.

IN JESUS NAME, AMEN. AMEN. ALRIGHT, NEXT ITEM ON THE AGENDA IS THE PLEDGE OF ALLEGIANCE. I PLEDGE ALLEGIANCE TO THE FLAG OF THE UNITED STATES OF AMERICA, AND TO THE REPUBLIC FOR WHICH IT STANDS. ONE NATION UNDER GOD, INDIVISIBLE, WITH LIBERTY AND JUSTICE FOR ALL. AND NOW THE TEXAS PLEDGE. PLEASE HONOR THE TEXAS FLAG. I PLEDGE ALLEGIANCE TO THEE. TEXAS. ONE STATE UNDER GOD, ONE AND INDIVISIBLE. THANK YOU. THE NEXT ITEM ON THE AGENDA IS CITIZEN PUBLIC FORUM. IS THERE ANYONE PRESENT THIS EVENING THAT WOULD LIKE TO MAKE A COMMENT? OKAY. IS THERE ANY WRITTEN COMMENTS THAT YOU RECEIVED IN ASSEMBLY? NO. OKAY. MOVING FORWARD. NEXT ITEM ON THE AGENDA IS DISCUSSION OF THE DUNCANVILLE COMPREHENSIVE PLAN. THE ECONOMIC DEVELOPMENT STRATEGY PRESENTATION. THAT WILL BE MADE BY MICHAEL REINOEHL FROM THE GROUP. GREAT. THANK YOU VERY MUCH. GOOD TO SEE. SEE YOU GUYS TONIGHT. SOME OF YOU HAVE SEEN ALREADY A COUPLE TIMES, BUT IT'S GOOD TO SEE YOU AGAIN. AND I THINK IT'S JUST FUNNY, THIS SETUP I FEEL LIKE I'M UNDER INTERROGATION RIGHT NOW. YOU'RE ALL ON THAT SIDE OF THE TABLE. I'M OVER HERE. I WONDER KIND OF WHAT CRIME I'VE COMMITTED. I AM UNDER DUE PROCESS. I AM ENTITLED TO KNOW WHAT? WHAT I'M ACCUSED OF. OKAY. SO. BUT LET ME JUST GIVE YOU A LITTLE BACKGROUND AND WE'LL JUMP INTO THE POWERPOINT PRESENTATION IN A SECOND. AS YOU ALL KNOW, MYSELF AND MATT HORNE CAME AND WE HELPED FACILITATE THE ECONOMIC DEVELOPMENT ORGANIZATIONAL PLAN. RIGHT. AND THIS WAS MEANT TO BE, YOU KNOW, A KIND OF A LIMITED SET OF RECOMMENDATIONS FOR THE EDC IN THE CITY, AN INITIAL LOOK AT THINGS. RIGHT. ON THE PHONE CALL, MY COLLEAGUE EMMA IS LEADING UP. THE TEAM IS LEADING UP THE COMPREHENSIVE PLAN FOR THE CITY. THAT'S THE MUCH MORE BROAD LOOK AT EVERY ASPECT OF THE CITY, RIGHT? THEY LOOK AT TRANSPORTATION. THEY LOOK AT INFRASTRUCTURE. THEY LOOK AT COMMUNITY CHARACTER, AND THEY LOOK AT THE FABRIC OF THE BUILT ENVIRONMENT, THE LAND USE AS IT IS TODAY, THE LAND USE PLAN FOR THE FUTURE, ALL OF THOSE THINGS. RIGHT. SO THAT'S THE BIG COMPREHENSIVE PLAN. ONE OF THE THINGS THAT WE WANTED TO DO WAS TO TAKE THIS BRIEF SET OF RECOMMENDATIONS FOR THE ORGANIZATIONAL PLAN AND MAKE SURE, NUMBER ONE, THAT ALL OF THAT IS CONSISTENTLY HELD WITHIN THE COMPREHENSIVE PLAN, RIGHT. AND THAT WE BUILD ON THESE RECOMMENDATIONS FOR WHAT IS THE ECONOMIC DEVELOPMENT CHAPTER OF THE COMPREHENSIVE PLAN. RIGHT.

SO THE POINT OF TONIGHT'S MEETING IS I WOULD LIKE TO GO THROUGH THE THERE'S SOME DATA THAT WE'RE GOING TO GO THROUGH. WE'RE GOING TO LOOK JUST BRIEFLY AGAIN AT THIS PLAN, THE

[00:05:02]

ORGANIZATIONAL PLAN, JUST TO MAKE SURE IT'S STILL RELEVANT. WE'RE GOING TO GO THROUGH JUST A VERY QUICK SET OF EXERCISES TO UPDATE THE SWOT, WHICH IS THE STRENGTH, WEAKNESSES, OPPORTUNITIES AND THREATS. BUT MOST OF THE MEETING IS GOING TO BE ABOUT THE ACTION STEPS IN THIS ORIGINAL PLAN. AND THEN WHAT WE NEED TO HAVE IN THE COMPREHENSIVE PLAN AND THE ECONOMIC DEVELOPMENT CHAPTER OF THE COMPREHENSIVE PLAN. RIGHT. SO IF EMMA, IF YOU COULD PULL UP THE POWERPOINT, PLEASE. ALL RIGHT. I KNOW IT'S GOING TO BE A LITTLE HARD TO SEE. SO I'M GOING TO GIVE YOU SOME OF THE DETAILS. I'LL JUST READ YOU SOME OF THE DETAILS IF IT'S TOO HARD TO READ. BUT IF YOU GO TO THE AGENDA SLIDE, I THINK I PRETTY MUCH COVERED THIS ALREADY. BUT IT'S THE YOU KNOW, IT'S EVERYTHING. I JUST SAID THAT IF WE'RE GOING TO DO THE DATA OVERVIEW, WE'RE GOING TO LOOK AT THE SWOT AND THEN DISCUSS THE COMP PLAN AND WHATEVER ELSE WE NEED TO HAVE TO GIVE BACK TO THE CITY SO THAT THAT PLANNING PROCESS IS ALIGNED WITH THE EDC.

[2.I. Overview Session Goals]

NEXT SLIDE. SO AS I MENTIONED, THE COMPREHENSIVE PLAN IS UNDERWAY. THE NEXT OFFICIAL MEETING OF THE COMPREHENSIVE PLAN I BELIEVE IS IN I BELIEVE IT'S EARLY APRIL. IS THAT RIGHT, EMMA? YES. EARLY APRIL. OKAY. THERE'LL BE A BUNCH MORE. THERE'LL BE A FEW MORE MEETINGS AFTER THAT. EVENTUALLY, IT'S GOING TO MAKE ITS WAY TO THE CITY COUNCIL FOR A VOTE. RIGHT.

A FINAL ADOPTION. SO AGAIN, WE JUST WANT TO MAKE SURE THAT THE ECONOMIC DEVELOPMENT POLICY AREA IS CONSISTENT. AND THEN WE WANT TO DEVELOP AN ECONOMIC A MORE A LONGER TERM ECONOMIC DEVELOPMENT STRATEGY IN WHAT'S HERE IN THIS ORGANIZATIONAL PLAN. OKAY. NEXT SLIDE. ALL RIGHT. OH BOY. YOU

[2.II. Data Review]

REALLY CAN'T SEE THIS CAN YOU. ALL RIGHT. LET ME GIVE YOU THE HIGHLIGHTS FROM IT OKAY. AND WE CAN MAKE THIS AVAILABLE. BUT A LOT OF THIS DATA IS IN THE ORGANIZATIONAL PLAN. BUT WE JUST WANTED TO REFRESH EVERYBODY ABOUT OUR FINDINGS FROM THE DATA THAT WE GATHERED PREVIOUSLY. AND THEN DURING THE COMPREHENSIVE PLAN. SO THE POPULATION OF THE CITY GREW OVER THE LAST ROUGHLY 15 YEARS, ABOUT 2.3%. SO YOU DID HAVE GROWTH, WHICH IS GREAT. YOU ALWAYS WANT TO SEE AT LEAST SOME GROWTH. BUT WHAT WE NOTED, OF COURSE, IS THAT YOUR NEIGHBORING CITIES CEDAR HILL, DESOTO AND LANCASTER ALL GREW AT A FASTER RATE, RIGHT? I MEAN, WE KNEW THIS ALREADY, BUT IT WAS A SIGNIFICANTLY FASTER RATE. SO WE JUST WANT TO SAY AND I'LL I'LL GIVE YOU THE THUNDERING CONCLUSION AT THE END OF THIS. RIGHT. BUT THEY GOT, YOU KNOW, EACH OF THOSE COMMUNITIES INCREASED BY ROUGHLY 4 TO 8000 PEOPLE OVER THAT TIME PERIOD. YOU DID ALSO HAVE AN INCREASE IN HOUSEHOLDS, JUST A LITTLE BIT ABOUT OVER THE LAST 14, 15 YEARS, JUST BARELY POSITIVE, RIGHT. WHEREAS THEY HAD MORE SOMETHING IN THE LINES OF SOMEWHERE BETWEEN 10 AND 12%, TEN AND 13%. AS FAR AS PROJECTIONS ARE CONCERNED. THE MODEL LOOKS AT IT THAT WE USE THIS. WE HAVE A DATA PROVIDER AND IT SAYS BASICALLY THOSE TRENDS ARE GOING TO CONTINUE, RIGHT? YOU'RE GOING TO GROW, BUT IT'S GOING TO BE MODEST RIGHT INTO THE FUTURE. OKAY. SO IF YOU GO TO THE NEXT SLIDE, JUST A COUPLE OF OTHER THINGS THAT I WANT TO COVER HERE MIKE. YES, SIR. SO. HOW ARE ARE WE INTERACTING WITH EACH OTHER DURING THIS SESSION OR DO YOU WANT TO WAIT FOR QUESTIONS AT THE END OR AS WE'RE GOING THROUGH IT? I'D BE HAPPY TO TAKE THEM RIGHT AWAY, SO YOU DON'T HAVE TO LISTEN TO ME TALK NONSTOP. SO. YES. OKAY. WELL, I CAN TELL YOU, HAVING SPENT EIGHT AND A HALF YEARS IN ON THE STAFF OF THE CITY OF DESOTO, ONE OF THE NEIGHBORING CITIES. BOTH DESOTO AND CEDAR HILL AND LANCASTER, FIRST AND FOREMOST, THEY ARE ALL LARGER IN LAND AREAS THAN WE ARE. SECOND OF ALL, THAT WE ARE PRIMARILY BUILT OUT HERE IN DUNCANVILLE, AND THE LAST I CHECKED. THOSE OTHER CITIES THAT I JUST MENTIONED ARE PROBABLY RIGHT NOW NO MORE THAN 80% BUILT OUT. AND SO IN TERMS OF WHERE DUNCANVILLE IS, FUTURE

[00:10:05]

GROWTH IS GOING TO BE. THERE'S A VERY STRONG PREDISPOSITION IN THE CULTURE OF THIS COMMUNITY FOR SINGLE FAMILY HOUSING. AND SO. THERE ARE THERE ARE NOT VERY MANY PLACES IN DUNCANVILLE WHERE YOU CAN PUT SINGLE FAMILY HOUSING. AND ONE OF THOSE AREAS IS GOING TO BE RESERVED FOR A NATURE PRESERVE. SO I DON'T UNLESS UNLESS SOMETHING CHANGES IN THE PREDISPOSITION OF THIS COMMUNITY. THE ONLY THE ONLY GROWTH IS VERTICAL. AND SO I DON'T KNOW HOW MUCH OF THAT GROWTH. LOOKING OUT INTO THE FUTURE WE'RE GOING TO HAVE IN THAT PARTICULAR AREA. SO I JUST WANTED TO THROW THAT IN. I THINK IT'S A WONDERFULLY ASTUTE OBSERVATION. AND THAT IS ONE OF THE QUESTIONS, RIGHT, THAT THAT WE WANT FOR BOTH THE ECONOMIC STRATEGY AND FOR THE COMPREHENSIVE PLAN. RIGHT. IS WHAT DOES THE CITY WANT? RIGHT. WE KNOW WE KNOW THAT MOST OF THE LAND IS ALREADY OCCUPIED. WE KNOW THERE'S THE PROPENSITY FOR SINGLE FAMILY HOMES. THAT'S A CLEAR, YOU KNOW, AT LEAST HISTORICALLY, THAT'S BEEN THE CLEAR DIRECTION OF THE CITY. IF THE CITY WANTS GROWTH, DOES THE CITY DO WE, AS A DC-DC BOARD AND RECOMMENDING TO THE CITY, IF THEY WOULD LIKE TO SEE GROWTH, OR NOW IT'S GOING TO HAVE TO BE VERTICAL? WHAT COULD THAT LOOK LIKE? WHAT ARE THE TYPES OF VERTICAL GROWTH THAT WE WOULD BE INTERESTED IN? RIGHT. THAT'S REALLY THE QUESTION. SO I THINK YOU'RE RIGHT ON TARGET. THAT'S ONE OF THE QUESTIONS WE HAVE LATER ON. KIND OF IN MY QUESTION PROMPT IS WHAT DO PEOPLE THINK ABOUT VERTICAL GROWTH. RIGHT.

SOME PEOPLE THINK IT'S SCARY. RIGHT. BUT IF YOU WANT TO ADD TO YOUR TAX ROLLS AND YOU WANT TO ADD TO YOUR BUSINESS BASE, AND YOU WANT TO ADD TO YOUR PEOPLE SPENDING IN YOUR STORES, THAT'S PROBABLY THE DIRECTION YOU NEED TO GO, RIGHT? SO BUT NO THANK YOU. THAT'S GREAT. BY THE WAY, I WISH ALL OF OUR MEETINGS HAD AN INVOCATION AT THE BEGINNING. I DON'T GET A LOT OF THAT VERY OFTEN. IT'S VERY NICE TO START THAT WAY. SO THANK YOU FOR DOING THAT. SO WE HAVE A LITTLE BIT MORE DEMOGRAPHIC ANALYSIS HERE. BUT I'M GOING TO SKIP OVER A LOT OF THE DATA THAT'S UP THERE BECAUSE YOU'VE ALREADY SEEN SOME OF THIS DATA AND IT'S IN THE COMP PLAN. AND IF YOU WANT A COPY OF THIS I CAN GIVE IT TO YOU. BUT I DO WANT TO JUST MENTION A COUPLE OTHER THINGS THAT STOOD OUT TO US, RIGHT? IS THAT YOU HAVE HAD A SIGNIFICANT INCREASE IN YOUR MEDIAN HOME VALUE. YES, YOU DO LAG A LITTLE BIT IN YOUR NEIGHBORS, RIGHT. BUT YOU'VE SEEN YOU'VE SEEN SUCCESS. YOU'VE SEEN GROWTH IN THAT VALUE. AND I THINK IT'S IMPORTANT TO RECOGNIZE THAT.

RIGHT? IT'S NOT JUST ALWAYS COMPARING OURSELVES TO OUR NEIGHBORS. RIGHT. AND ONE OF THE THINGS THAT WE NOTED IS THAT IT LOOKS LIKE NOT ONLY HAVE YOU HAD GROWTH, BUT THAT HAS ACTUALLY.

STARTED TO EQUALIZE A LITTLE BIT OF THE VALUES BETWEEN THOSE FOUR COMMUNITIES. RIGHT? IT'S NOT ALL THE WAY THERE YET, BUT OVER THE TIME PERIOD THAT WE LOOKED AT, IT LOOKS LIKE THAT'S GOING TO BE HAPPENING, RIGHT. HOUSEHOLD INCOME I THINK YOU'RE VERY MUCH AWARE OF THAT. I'LL SKIP OVER THAT. BUT ONE OF THE OTHER THINGS THAT I THINK IS REALLY IMPORTANT FOR US AS A EDC BOARD, IF WE COULD GO TO THE NEXT SLID, BECAUSE THIS IS SOMETHING THAT DOES A LITTLE BIT ALARM ME AND YOU CAN'T SEE IT HERE. SO I'M JUST GOING TO GO OVER AND POINT TO IT. SO SINCE 2013, THE CIVILIAN LABOR FORCE. RIGHT. THAT'S THE NUMBER OF PEOPLE IN YOUR CITY THAT ARE IN THE WORKFORCE. RIGHT? THAT DOESN'T MEAN THEY'RE EMPLOYED, BUT IT MEANS THEY'RE EITHER EMPLOYED OR THEY'RE WORKING. THEY'RE LOOKING FOR WORK. RIGHT. YOU ACTUALLY HAD A DECREASE IN YOUR CIVILIAN LABOR FORCE, RIGHT? FROM 20,200 TO 19,300, RIGHT? NOT A HUGE DECREASE, BUT IT IS A DECREASE.

AND THAT IS AN IMPORTANT FIGURE FOR US TO THINK ABOUT. BECAUSE AGAIN, IF YOU WANT TO HAVE A GROWING ECONOMY, YOU NEED PEOPLE WHO ARE WORKING. I MEAN, AGAIN, THIS IS A QUESTION OF COMMUNITY CHARACTER, A QUESTION OF WHAT WE WANT. BUT THAT'S SOMETHING THAT I DO LOOK AT AND SAY, OKAY, YOU KNOW, IF WE WANT GROWTH, WE'RE GOING TO HAVE TO HAVE PEOPLE THAT ARE GOING TO ADD TO THE WORKFORCE. RIGHT. GREAT TO HAVE SENIORS. I HAVE PARENTS WHO ARE SENIORS. I LOVE THEM TO DEATH.

BUT WE ALSO NEED PEOPLE TO WORK. RIGHT. IF I COULD PLEASE. SO, YOU KNOW, I OFFER MYSELF AS AN EXAMPLE BACK IN. THE YEAR 2019, I WAS WORKING. I RETIRED IN 2019. I'M A RETIRED PERSON AND

[00:15:13]

SO IT MAKES A DIFFERENCE IN YOUR PERSPECTIVES AND YOUR OUTLOOK. WHEN YOU BECOME A SENIOR CITIZEN. YEAH. SO THAT'S THAT'S THAT'S PART OF THE RUBIK'S CUBE, IF YOU WILL, OF THE CIRCUMSTANCES AND CONDITIONS FACING DUNCANVILLE IS THAT I THINK WHEN YOU. YOU SEE THAT THERE ARE A NUMBER OF PEOPLE THAT I CAN SEE THAT ARE MOVING OUT OF THE WORKFORCE. AND SO THAT DOES THAT DOES PRESENT A DILEMMA IN TERMS OF SERVICE MIX THAT YOU CAN OFFER THE COMMUNITY AND WHAT PEOPLE ARE WILLING TO PAY. THAT'S RIGHT. NOW, INTERESTINGLY ENOUGH, I'LL JUST SAY, AND I DON'T WANT TO GET TOO DEEP INTO THE DATA BECAUSE BECAUSE THE DATA IS NOT EVERYTHING, RIGHT? IT'S REALLY WE'RE HERE FOR THE COMMUNITY, NOT FOR THE DATA, BUT THE DATA DOES INFORM US ABOUT A COUPLE OF THINGS. BUT THE LABOR FORCE, AS IT'S AS IT'S CALCULATED BY THE US CENSUS BUREAU, LOOKS AT THE WORKING AGE POPULATION. RIGHT, WHICH IS DEFINED AS AGE 25 TO I BELIEVE IT'S 62. I'M BLANKING ON THE NUMBER. IT'S 60 OR 62. RIGHT. NOT TO SAY THAT PEOPLE HAVE TO STOP WORKING AT 60 OR 62, BUT IN ORDER TO HAVE A KIND OF A UNIFORM PICTURE OVER THE YEARS, THAT'S WHAT THEY LOOK AT. RIGHT? AND THE ONLY REASON I SAY THAT IS BECAUSE. WHETHER OR NOT PEOPLE ABOVE THAT AGE CONTINUE WORKING OR NOT, THAT'S NOT GOING TO CHANGE YOUR LABOR FORCE PARTICIPATION RATE, RIGHT? THE LABOR FORCE ITSELF IN THE NUMBERS. WHAT THIS IS TELLING ME IS THAT THERE ARE, NUMBER ONE, FEWER PEOPLE IN THAT THOSE PRIME WORKING YEARS. RIGHT. AND SECONDLY, THERE ARE SOME OF THOSE PEOPLE IN THE PRIME WORKING YEARS WHO HAVE OPTED OUT OF THE LABOR FORCE. RIGHT. PROBABLY A COMBINATION OF THOSE TWO THINGS. RIGHT. SO WE JUST WANT TO THINK ABOUT THAT AS WE'RE THINKING ABOUT OUR ECONOMIC DEVELOPMENT STRATEGY.

RIGHT. IS ARE THERE WAYS THAT WE CAN ADDRESS EITHER OR BOTH OF THOSE THINGS? RIGHT. THERE MIGHT BE. AND I THINK SOME COMMUNITIES HAVE RESPONDED BY LOOKING AT TO THE, TO THE FOLKS ABOVE THAT AGE AS A WAY TO SUPPLEMENT THEIR WORKFORCE. RIGHT. THAT IS DEFINITELY SOMETHING. SO I THINK THE OTHER THING WOULD BE INTERESTING IS THAT AS WE NOT TO GET TOO FAR DOWN THE LINE, BUT AS WE START TO THINK ABOUT COMMUNITY, CHARACTER AND ECONOMIC DEVELOPMENT, WE'RE GOING TO HAVE TO THINK ABOUT HOW DO WE CARE FOR FOLKS THAT ARE AGING IN PLACE, RIGHT. AND I THINK THAT'S ANOTHER IMPLICATION FOR THE SINGLE FAMILY HOME PREFERENCE. RIGHT. WE MAY NEED TO THINK ABOUT THAT AS A COMMUNITY. IF WE WANT TO KEEP THOSE PEOPLE, ALLOW THEM TO STAY IN OUR COMMUNITY. RIGHT. WE MAY NEED TO HAVE A CONCERTED EFFORT TO OFFER A DIFFERENT HOUSING PRODUCT SO THEY CAN STAY RIGHT WHEN THEY GET TO THE POINT WHERE SINGLE FAMILY HOME IS JUST A LITTLE BIT TOO MUCH FOR THEM TO HANDLE, RIGHT? AND THEY WANT TO STAY IN THE COMMUNITY. THAT'S ANOTHER THING TO THINK ABOUT, RIGHT? YES, SIR. QUESTION DOES THE DATA REFLECT PEOPLE THAT MAY HAVE CHOSE IN THE PAST FEW YEARS TO BECOME AN INTERNET WORKER, WHETHER IT'S WORKING REMOTE OR WORKING AS A YOUTUBER OR ANY OF THOSE TYPE OF FIELDS THAT ARE NOT YOUR TRADITIONAL GO TO A BRICK AND MORTAR BUSINESS LIKE A SCHOOL OR A GOVERNMENT OFFICE, OR STORE. IS IT? LOOK AT THAT.

IT DOES THE. OKAY, SO AGAIN, I JUST I KNOW THE DATA STUFF CAN GET REALLY COMPLICATED, BUT IF THAT PERSON IS BEING PAID WAGES, THEY'RE CONSIDERED EMPLOYED, RIGHT? IF THEY'RE A BUSINESS OWNER THAT'S THEN THEY'RE NOT PAYING THEMSELVES A SALARY. RIGHT? THEY'RE ONLY OPERATING OFF OF WHATEVER THE BUSINESS, THE PROFIT OF THE BUSINESS. THAT'S HOW THEY PAY THEMSELVES.

THEN. THEN THEY WOULDN'T BE CONSIDERED AS BEING EMPLOYED. OKAY. SO IT REALLY DEPENDS ON EXACTLY THEIR STATUTE. NOW, MOST PEOPLE WHO ARE REMOTE WORKERS ARE BEING PAID A SALARY, RIGHT.

BUT THERE ARE A FEW THAT ARE, YOU KNOW, THEY HAVE A PART TIME BUSINESS AND THEY ONLY EARN INCOME FROM THAT. THAT'S IT. RIGHT. SO THEY WOULDN'T BE INCLUDED. SO THERE COULD BE A LITTLE MORE IN THERE BUT JUST NOT ACCOUNTED FOR. YEAH THAT'S CORRECT. YEAH. YEP. COOL. YOU

[00:20:01]

GUYS ARE GOOD AT THE DATA STUFF I LIKE THIS. THIS IS VERY NICE. SO BUT SO THE BIG TAKEAWAY, THE BIG THUNDERING THING I JUST WANT TO SAY AND WE'VE ALREADY COVERED A BUNCH OF IT IS YOU'RE PART OF A METRO THAT IS GROWING FAST RIGHT. ONE OF THE FASTEST GROWING METROS IN THE COUNTRY.

AND YOUR NEIGHBORS ARE GROWING AND YOUR NEIGHBORS HAVE MORE LAND, BUT THEY ARE GROWING AND THEY HAVE SOMEWHAT HIGHER INCOMES, RIGHT? NOT, BUT NOT TREMENDOUSLY SO. RIGHT. THAT SOUNDS SOMEWHAT NEGATIVE, BUT IT REALLY ISN'T, BECAUSE THERE'S A WAY FOR YOU TO APPROACH IT FROM AN EQUALIZING POINT OF VIEW. RIGHT? IF THERE'S A WAY FOR US TO BRING IN SOME OF THAT THAT'S HAPPENING IN OUR NEIGHBORING COMMUNITIES. RIGHT. I'M NOT SAYING BECOME PLANO. RIGHT. BUT I'M SAYING, YOU KNOW, FOLKS FROM CEDAR HILL, FOLKS FROM LANCASTER, SOMETHING LIKE THAT.

IF WE CAN DRAW SOME OF THAT IN THAT ITSELF COULD BE A BOON ECONOMICALLY. RIGHT? I KNOW A LOT OF PEOPLE WHEN WE DID OUR ORIGINAL PLAN, AND I KNOW WHEN EMMA AND MATT WERE WORKING, ARE WORKING ON THE COMPREHENSIVE PLAN. WE WERE HEARING THINGS LIKE, YOU KNOW, WE WANT TO REVITALIZE OUR MAIN STREET. WE'D ALSO LIKE TO HAVE MORE RESTAURANTS AND MORE RETAIL AVAILABLE. RIGHT? WELL, IF WE CAN, IF WE CAN PULL IN FOLKS NOT JUST AS RESIDENTS BUT RESIDENTS WOULD BE GREAT. BUT AS VISITORS AND PATRONS OF OUR BUSINESSES, THAT ITSELF CAN BE PART OF AN ECONOMIC STRATEGY, RIGHT? WE DON'T HAVE TO HAVE ALL THE INCOME COME FROM OUR OWN RESIDENTS, RIGHT? IT CAN COME FROM OTHER PLACES. SO YOU HAVE THAT IT'S BUILT IN, RIGHT? IT'S A IT'S ACTUALLY A STRONG POSITIVE. AND THEN AND THEN THE SECOND YOU BROUGHT IT UP IS WHAT WHAT DOES GROWTH LOOK LIKE IN YOUR COMMUNITY. IF THAT'S THE DIRECTION YOU GO, WHAT IS THAT GOING TO NEED TO LOOK LIKE. AND IT PROBABLY IS GOING TO HAVE TO BE VERTICAL. AND WHAT DOES THAT MEAN FOR YOUR ZONING CODE? AND WHAT DOES THAT MEAN FOR HOW YOU TALK TO YOUR CITY COUNCIL ABOUT INTERFACING WITH DEVELOPERS AND SEEKING DEVELOPMENT THAT WILL ACCOMMODATE THAT VERTICAL, IF THAT'S WHAT YOU WANT, RIGHT. OKAY. SO THAT'S ALL THE DATA STUFF WE'RE NOT GOING TO YOU CAN REST ASSURED THE DATA IS GOING TO BE WE'RE GOING TO MOVE ON FROM THE DATA. I'M GOING TO SKIP THE NEXT COUPLE OF SLIDES HERE BECAUSE I DON'T THINK WE NEED TO COVER THESE THOSE TWO. AND LET'S

[2.III. Organizational Plan SWOT Review]

JUST JUMP RIGHT INTO THE ORGANIZATIONAL PLAN SWOT OKAY. SO SWOT IS THE STRENGTHS WEAKNESSES OPPORTUNITIES THREATS. AND WE HAVE UP HERE THE LIST THAT WE COLLECTED AS PART OF THE ORGANIZATIONAL PLAN. WHICH AGAIN YOU CAN'T POSSIBLY READ. MAYBE YOU CAN. OKAY. YOU KNOW I'LL JUST LOOK I'LL READ IT FROM MY SLIDE I HAVE IT RIGHT HERE. AND THEN IF YOU CAN READ IT UP THERE EVEN BETTER FOR YOU. STRONG COMMUNITY, QUALITY OF LIFE, VERY CLEAR. PEOPLE VERY MUCH IDENTIFY WITH DUNCANVILLE. RIGHT. THIS IS NOT A TRANSIENT COMMUNITY. THIS IS A COMMUNITY THAT PEOPLE STAY AND LIVE HERE. THE TWO INTERSTATES, THE PROXIMITY TO THE AIRPORT, THE ARTS, CULTURE AND RECREATION THAT YOU HAVE HERE, THOSE ARE ALL STRENGTHS AND OPPORTUNITIES, RIGHT? YOU HAVE THE HALF-CENT SALES TAX, WHICH THE CITY COLLECTS AND IS AVAILABLE FOR ECONOMIC DEVELOPMENT. AND I THINK THAT'S A KEY THING THAT WE SHOULD DISCUSS TONIGHT. HOW ARE WE GOING TO USE THAT STRATEGICALLY AS A COMMUNITY? RIGHT. THE SPORTS ORIENTED COMMUNITY, IT'S RELATIVELY INEXPENSIVE WHEN COMPARED TO OTHER PLACES IN DALLAS. I'M NOT SAYING IT'S CHEAP, BUT IT'S RELATIVELY INEXPENSIVE COMPARED TO THAT. AND YOU HAVE A KIND OF A NICE MIX OF LOCAL BUSINESSES THAT PEOPLE WOULD LIKE TO ADD TO THAT MIX. BUT YOU DO HAVE A NICE MIX. YOU'RE NOT A ONE KIND OF ONE TYPE OF COMMUNITY WHERE YOU'RE ALL, YOU KNOW, I'M GOING TO SAY NAME A BUSINESS. YOU'RE NOT ALL ONE TYPE OF BUSINESS, RIGHT? AND THEN ON YOUR CHALLENGES AND THREATS, NOW WE'RE GOING TO COME BACK TO STRENGTHS AND OPPORTUNITIES IN A SECOND. BUT I JUST WANT TO COVER CHALLENGES AND THREATS. YOU LACK A LONG TERM STRATEGY. THAT WAS VERY CLEAR. HENCE YOU'RE DOING THIS COMPREHENSIVE PLAN, WHICH I THINK IS WONDERFUL. AND YOU'RE DOING AN ECONOMIC STRATEGY AS PART OF THAT. RIGHT. SO THAT THAT SHOULD BE YOU CAN ALREADY CHECK THAT ONE OFF. RIGHT? THE CITY HAS A STRONG NOT OPEN FOR BUSINESS REPUTATION. WE HEARD THIS FROM YOU BECAUSE WE INTERVIEWED A LOT OF THE DC EDC BOARD MEMBERS. WE HEARD IT FROM THE CITY COUNCILS. WE INTERVIEWED EVERY CITY COUNCIL MEMBER, MEMBERS OF THE PUBLIC DEPARTMENT HEADS, THAT KIND OF THING. PRETTY MUCH EVERYONE SAID, YEAH, WE GOT A PROBLEM THERE. I THINK THE DC EDC BOARD CAN BE PART OF THE SOLUTION ON THAT. RIGHT. AND I WOULD LIKE TO HEAR FROM YOU GUYS TONIGHT. HOW CAN WE THINK ABOUT THAT FROM AN ACTION PLAN. RIGHT. HOW DO WE HELP THE CITY IMPROVE ITS REPUTATION WITH DEVELOPERS AND BUSINESSES? OBVIOUSLY LAND IS A LAND AVAILABLE FOR DEVELOPMENT IS IN SHORT SUPPLY. THERE ARE SOME AREAS OF THE CITY THAT NEED TO IMPROVE, MAKE SOME IMPROVEMENTS ON APPEARANCE. AND WE HAVE WE HEARD AS WELL THAT COMMUNICATING WITH PEOPLE OUTSIDE OF DUNCANVILLE WAS NOT A STRENGTH OF THE CITY. RIGHT TO

[00:25:03]

WHO WE ARE, WHAT WE WANT OUR INVITATION FOLKS TO COME IN. SO LET'S BACK UP ONE SLIDE BACK TO STRENGTHS AND OPPORTUNITIES. THE QUESTION IS, IS THERE ANYTHING MISSING FROM THAT LIST THAT WE NEED TO ADD TO THAT LIST FOR ECONOMIC STRATEGY AND FOR THE COMP PLAN? ANYTHING THAT YOU CAN THINK OF WITH RESPECT TO THAT, TO THOSE ITEMS OR TO OTHER STRENGTHS THAT AREN'T LISTED.

AND IF THE ANSWER IS NO, WE GOT IT. GREAT. BUT BUT WE'D LOVE TO HEAR THE THINGS THAT POPS UP IN MY HEAD. I THINK DUNCANVILLE OFFERS A DIVERSE HOUSING THROUGHOUT OUR CITY, AND I DON'T KNOW IF THAT FITS IN THERE, BUT DEPENDING ON WHAT YOU WANT TO SAY. GREG, A DIVERSE HOUSING.

HOUSING, YES. THROUGHOUT THE CITY THERE'S DIFFERENT HOUSING STOCKS AVAILABLE DEPENDING ON NEEDS OF FINANCIAL NEEDS OF AND WHETHER FAMILIES ARE GROWING OR DOWNSIZING. I'D LOVE TO. I'D LOVE TO ASK YOU A QUESTION ABOUT THAT. AND WE'LL GET TO. BUT BECAUSE BECAUSE WE KIND OF HEARD THE OPPOSITE WHEN WE WERE DOING THIS, THAT, THAT IT'S KIND OF LIKE WHAT? BECAUSE BECAUSE THE FOCUS SPECIFICALLY ON SINGLE FAMILY HOMES, RIGHT. THAT WE DIDN'T SEE A LOT OF OUR STAKEHOLDERS SAID WE DON'T HAVE DIVERSITY IN OUR HOUSING STOCK. I THINK WHAT YOU'RE SAYING IS THAT IN THE SINGLE FAMILY HOME MARKET, YOU HAVE A RANGE, RIGHT? CORRECT. OKAY. SO I THINK THOSE TWO STATEMENTS, I WILL CONCUR WITH THAT AS WELL. I THINK DEFINITELY THE MIX OF SINGLE FAMILY HOME TYPES, WHETHER YOU'VE GOT, YOU KNOW, LARGE ESTATE LOTS, YOU KNOW, PLANNED DEVELOPMENT COMMUNITIES AND WE'VE GOT, YOU KNOW, A HANDFUL OF, YOU KNOW, APARTMENT OR TOWNHOME COMPLEXES. BUT THE AVAILABILITY AND DIVERSITY OF HOUSING TYPES I WOULD SAY WE, WE LACK IN DIVERSITY. AND PART OF THAT IS SOME OF OUR, OUR, OUR CHALLENGES THAT YOU POINT OUT IN THE DATA. I MEAN, EXCUSE ME, THE GEOGRAPHY OF THE CITY OF DUNCANVILLE IS WHAT IT IS, SOME HISTORIC LAND USE DESIGNATIONS. AND SO THERE JUST REALLY ISN'T A WHOLE LOT OF OPPORTUNITY TO EXPAND OUR HOUSING PORTFOLIO, RIGHT, TO CREATE MORE DIVERSITY OF HOUSING TYPES. BUT I DO AGREE WITH CHARLES, IF YOU HAPPEN TO BE IN A POSITION RIGHT TO PURCHASE AN AFFORDABLE, YOU KNOW, A SINGLE FAMILY HOME, THERE'S, YOU KNOW, A WIDE MIX TO CHOOSE FROM. IF YOU HAVE SOME REALLY GOOD RESOURCES. BUT IT DOWN PAYMENT, ETC. IT'S PRETTY COMPETITIVE RIGHT NOW. MARILYN.

IT'S GREG. YEAH. IF YOU WANT TO START OFF AT A STARTER HOME, SMALL 900 SQUARE FOOT, MAYBE YOU HAVE THAT AND THEN YOU CAN MOVE UP. AND IF YOU LOOK AT OUR COUNCIL DISTRICTS, I THINK THEY'RE ALL DIFFERENT AND UNIQUE IN THEIR OWN WAYS. AND THEY'RE NOT. THERE'S SOME OVERLAP, BUT TRADITIONALLY I THINK THEY'RE ALL A LITTLE BIT DIFFERENT. IN GENERAL. BROAD PAINTBRUSH. SO IT'S INTERESTING IN SOME WAYS IT'S A STRENGTH. IN SOME WAYS IT'S A WEAKNESS. RIGHT? YEAH.

YEAH. I WAS JUST GOING TO SAY HISTORY JUST LIKE ANY OTHER CITY. WE HAVE A LITTLE HISTORY THAT I DON'T SEE A WHOLE LOT TO TALK ABOUT. I MEAN, THERE ARE SOME INTERESTING THINGS THAT HAVE HAPPENED HERE IN DUNCANVILLE. I'VE GROWN ALONG THE WAY, AND I THINK WE PROBABLY OUGHT TO ACCENTUATE SOME OF THAT IN ORDER TO ATTRACT SOME VISITORS HERE. OKAY. SO WE CAN DO A BETTER JOB AT, AT PROMOTING AND UNDERSTANDING OF OUR HISTORY. RIGHT. WITH ARTS AND CULTURE. YES. OKAY. SO THEN ON THE NEXT SLIDE, WITH CHALLENGES, ANYTHING CHALLENGES AND THREATS.

ARE THERE ANYTHING THAT WE ANYTHING THAT YOU NEED THAT WE NEED TO ADD TO THIS. RIGHT.

OBVIOUSLY NOT OPEN FOR BUSINESS WAS ONE LAND APPEARANCE AND COMMUNICATION. IS THERE ANYTHING IN ADDITION TO THAT THAT, YOU KNOW, WE JUST NEED TO HAVE SOMETHING IN MIND AS WE AS WE DEVELOP THIS ECONOMIC STRATEGY. SO I'LL SAY I APPRECIATE THE USE OF THE TERM, YOU KNOW, LACK OF POSITIVE APPEARANCE IN KEY LOCATIONS. THE REALITY IS WE HAVE A LOT OF PHYSICAL BLIGHTED CORRIDORS. AND AS YOU POINTED OUT, A LOT OF THOSE ARE AT OUR GATEWAY ENTRANCES. AND SO, YOU KNOW, WE'RE SHOWING SIGNS OF, YOU KNOW, THE HISTORY AND AGE OF OUR CITY. SO I THINK THAT REALLY IS A DIFFICULT AND CHALLENGING THREAT IN TERMS OF OPPORTUNITIES, THOUGH, WITH THAT VERY CHALLENGING THREAT. IT'S ONE OF THE THINGS MAYBE WE CAN FOCUS MORE ON CODE ENFORCEMENT, MAYBE SEE WHERE THERE ARE OPPORTUNITIES IN OUR GRANT FUNDINGS TO, YOU KNOW,

[00:30:02]

INCENTIVIZE COMMERCIAL PROPERTY OWNERS TO, YOU KNOW, IMPROVE THEIR FACADES OR REPAIR, YOU KNOW, THEIR PARKING FACILITIES. SO I DEFINITELY AGREE WITH THOSE AND THE OTHER ONES THAT ARE ON THIS LIST. THANK YOU. ARE WE GOOD? ANY OTHER COMMENTS? OKAY. BECAUSE WE HAVE A COUPLE MORE

[2.IV. Alignment with Comprehensive Plan Vision & Economic Development Policy Objectives]

THINGS TO LOOK AT BEFORE WE OPEN UP TO THE QUESTIONS TONIGHT. SO AS PART OF THE COMP PLAN WE CAN WE CAN ADVANCE HERE. ONE OF THE CHAPTERS IS ONE OF THE POLICY AREAS WHICH BECOMES A CHAPTER.

IS THIS WHICH IS TITLED RESILIENT ECONOMIC AND COMMUNITY DEVELOPMENT. OKAY. AND IN ADDITION TO THIS I WILL JUST SAY I'LL GET TO THE SLIDE IN JUST A SECOND. BUT VICTOR WAS KIND ENOUGH TO SHARE WITH ME THE CITY'S STRATEGIC PLAN. RIGHT. WHICH ALSO HAS SOME ECONOMIC DEVELOPMENT ITEMS IN IT. RIGHT. SO I JUST WANT TO GIVE YOU THESE, THIS IS ALL JUST TO KIND OF GET THE JUICES FLOWING FOR THE CONVERSATION THAT'S ABOUT TO COME HERE. ECONOMIC DEVELOPMENT.

SOME OF THE ITEMS IN THIS STRATEGIC PLAN FOR THE CITY IS ATTRACT SMALL SCALE PROJECTS, IMPROVE RELATIONS WITH DUNCANVILLE BUSINESSES, IDENTIFY AND DEVELOP AREA PLANS FOR KEY AREAS OF REDEVELOPMENT. RIGHT. SO IF WE IDENTIFY AN AREA WITHIN THE CITY, SAY, WE'D REALLY LIKE TO FOCUS ON THIS, A REDEVELOPMENT PLAN FOR AN AREA WITHIN THE CITY. CATALYST PROJECTS, LEGACY PROJECTS, AND FINALLY PROMOTE GREEN AND ENVIRONMENTALLY FRIENDLY INITIATIVES FOR THE CITY. OKAY, ALL OF THOSE. I JUST WANT TO SHOW JUST SO THAT, YOU KNOW, WE'RE NOT GOING TO GO THROUGH ALL OF THESE ALL OF THESE THINGS ARE IN THE STRATEGIC PLAN THAT THE CITY RECENTLY UPDATED. YOU CAN SEE RIGHT HERE. SO THERE'S A WHOLE BUNCH OF THINGS IN HERE THAT I WOULD SAY ARE RELATED IN SOME RESPECTS TO ECONOMIC DEVELOPMENT. BUT IT'S BROADER THAN THAT. RIGHT. AND THIS ECONOMIC DEVELOPMENT STRATEGY THAT WE'RE DOING, WE WANT TO BE A LITTLE BIT MORE SPECIFIC AND TARGETED ON ECONOMIC DEVELOPMENT. BUT I JUST WANT TO MAKE SURE THAT YOU'RE AWARE THAT THIS IS ALSO A CITY DOCUMENT THAT'S THAT'S OUT THERE RELATED TO ECONOMIC DEVELOPMENT. OKAY. SO WHAT WE HAVE HERE IN THE POLICY AREA, THIS IS OF COURSE, ALL I SHOULD SAY. EVERYTHING ON THIS IS DRAFT BECAUSE THE COMPREHENSIVE PLAN HAS NOT BEEN ADOPTED. IT WON'T BE ADOPTED FOR A COUPLE OF MONTHS. YET. THE OBJECTIVES THAT THEY'RE STATING FOR RESILIENT ECONOMIC AND COMMUNITY DEVELOPMENT IS ATTRACTION, RETENTION AND EXPANSION OF LOCAL BUSINESSES. AND I FOUND IT INTERESTING, LOCAL BUSINESSES, RIGHT, THAT WE'RE NOT NECESSARILY LOOKING FOR THE NEXT BIG AMAZON WAREHOUSE OR THE NEXT FORTUNE 500 COMPANY. WE WANT TO FOCUS ON FOLKS THAT ARE HERE TO HELP THEM EXPAND AND BRING IN BUSINESSES THAT ARE CONSIDERED LOCAL BUSINESSES, RIGHT. I THOUGHT THAT WAS AN INTERESTING TERM.

INFILL DEVELOPMENT IS NUMBER TWO THERE ENCOURAGE STRATEGIC INFILL DEVELOPMENT. THAT SEEMS EVERYONE SAYS THAT THAT WE TALKED TO SO FAR AND IN THE COMP PLAN, SAME THING. THERE ARE AREAS IN THE CITY THAT WE WANT TO INFILL, RIGHT? EITHER THERE ARE SOME VACANT PARCELS IN THE CITY, BUT THERE'S ALSO SOME UNDERDEVELOPED PARCELS IN THE CITY. RIGHT. THAT CAN THAT CAN USE THAT. SO I JUST WANT TO MAKE SURE I UNDERSTAND INFILL DEVELOPMENT. YES. SO WHAT IS THAT. AND IF YOU'VE GOT AN EXAMPLE YOU CAN SHARE WITH ME. SURE. I HAVE A FEW EXAMPLES I CAN GIVE YOU. OKAY. SO LET'S SAY YOU HAVE LET'S SAY YOU HAVE A PROPERTY WHERE, YOU KNOW, THERE'S ONLY A SMALL BUILDING ON A LARGER LOT, RIGHT? WELL, YOU CAN PROMOTE INFILL DEVELOPMENT BY EITHER TEARING THE BUILDING DOWN AND BUILDING A LARGER BUILDING OR BUILDING A SECOND BUILDING ON THAT LOT. RIGHT.

YOU'D HAVE TO HAVE THE ZONING ALLOWANCES TO DO THAT. BUT SO THAT'S ONE THING. YOU COULD HAVE A PLACE IN YOUR DOWNTOWN WHERE YOU HAVE KIND OF A YOU HAVE A SET OF BUSINESSES, AND THERE'S SORT OF A TOOTH MISSING FROM THE SMILE. RIGHT. AND YOU WANT TO FOCUS ON THAT. BUT INFILL DEVELOPMENT, I THINK MORE OFTEN THAN NOT IS THINGS LIKE THE MALL THAT'S BEING REDEVELOPED JUST DOWN THE STREET. RIGHT. THAT'S INFILL DEVELOPMENT, RIGHT? THAT'S AN UNDERUTILIZED PROPERTY THAT WE WANT TO BREATHE LIFE BACK INTO. ALL OF THOSE THINGS ARE INFILL DEVELOPMENT. DID I MISS ANY CATEGORIES, EMMA OF INFILL. SHE'S THE PLANNER. I'M NOT I'M NOT A LONG RANGE PLANNER. SHE'S THE PLANNER. I'M THE ECONOMIC DEVELOPMENT PERSON. WELL, KIND OF GOING OFF OF THAT, SOMETHING THAT WE'VE BEEN TALKING ABOUT IN THE CONTEXT OF DUNCANVILLE AND A LOT OF THE MORE KIND OF PERIPHERAL COMMUNITIES OUTSIDE OF LARGER METROPOLITAN AREAS IS THIS CONCEPT OF ESSENTIALLY SUBURBAN REPAIR OR SPRAWL REPAIR, DOING EXACTLY WHAT MICHAEL WAS SAYING IN TERMS OF IDENTIFYING STRATEGIC, UNDERUTILIZED PARCELS AND TRYING TO MAXIMIZE THE TAX

[00:35:02]

VALUE PER ACRE BY EITHER BUILDING UP OR ADDING ADDITIONAL BUILDINGS TO HELP FILL IN. AND SO, FOR EXAMPLE, DUNCANVILLE HAS A LOT OF THESE REALLY LARGE COMMERCIAL PLAZAS WITH KIND OF SEAS OF PARKING. AND SO TRYING TO THINK THROUGH STRATEGICALLY WHERE AND HOW COULD WE ADD ADDITIONAL SITES ON THESE LOCATIONS TO HELP BRING IN MORE VALUE TO THE CITY? THANK YOU. I WOULD I WOULD WHOLEHEARTEDLY CONCUR WITH THAT ASSESSMENT. SPECIFICALLY. AGAIN, OUR OUR SUBURBAN, YOU KNOW, THE LEGACY OF SUBURBAN STRIP MALLS AND THE USABLE SHELF LIFE CERTAINLY WOULD CONCUR THAT WE WERE AT THE END OF THAT SHELF LIFE WITH A LOT OF THOSE, YOU KNOW, RETAIL CENTERS AND PLAZA. I WOULD JUST ALSO ADD THAT THAT INFILL DEVELOPMENT ALSO COULD JUST SIMPLY BE A PLATTED, A PLATTED PARCEL WITH ACCESS TO PUBLIC INFRASTRUCTURE. WHEREAS IN GREENFIELD DEVELOPMENT, THAT DEVELOPER HAS TO TAKE ON AND INCUR ALL OF THOSE ORIGINAL COSTS, RIGHT, TO LEVEL THAT SITE TO MAKE IT PAD READY, SO TO SPEAK. SO DEFINITELY CITIES MADE THE INVESTMENT TO HAVE ACCESS TO, YOU KNOW, PUBLIC INFRASTRUCTURE. THEN IF IT YOU KNOW, WE'RE WE'RE IN A CITY WHERE WE HAVE UNDERUSED PROPERTY, THEN THAT'S A THAT'S AN OPPORTUNITY COST THAT, YOU KNOW, THAT WE'RE PAYING. IF WE CONTINUE TO ALLOW THOSE SITES TO BE UNDERUTILIZED. YEAH. OKAY. SO JUST A COUPLE MORE ON THIS LIST THAT THAT WE WANT TO COVER IS AND THIS IS AN IMPORTANT ONE THAT AGAIN IS GOING TO INFORM OUR DISCUSSION COMING UP HERE.

BALANCE THE IMPACT OF GROWTH AND DEVELOPMENT ON COMMUNITY CHARACTER RIGHT. SOCIAL DIVERSITY COMMUNITY CHARACTER ECONOMIC VITALITY. RIGHT. SO THAT BALANCE GROWTH AND COMMUNITY CHARACTERS IS DEFINITELY SOMETHING THAT'S COME UP IN THE COMP PLAN. THE DESIRE TO SUPPORT A DIVERSE ECONOMIC BASE AND LOCAL ENTREPRENEUR, ENTREPRENEURIAL ISM. IT'S A TOUGH WORD. ENTREPRENEURIAL ISM. AND THEN FINALLY FOSTERS CIVIC CULTURE GROUNDED IN CUSTOMER SERVICE, WHICH I THINK IS CODE FOR TURNAROUND. THE REPUTATION OF THE CITY, RIGHT, WITH RESPECT TO BUSINESSES AND DEVELOPERS. RIGHT. SO CUSTOMER SERVICE, CIVIC CULTURE IS ONE OF THE ITEMS HERE. SO THESE ARE THE ITEMS AGAIN THAT RIGHT AS OF RIGHT NOW ARE THE OBJECTIVES IN THE ECONOMIC AND COMMUNITY DEVELOPMENT CHAPTER POLICY AREA. OKAY. AND WE HAVE ONE MORE SET OF ITEMS TO GO THROUGH BEFORE WE GET TO THE DISCUSSION. I WILL BE VERY BRIEF BECAUSE YOU'VE ALREADY SEEN THEM. IF YOU COULD ADVANCE A COUPLE OF SLIDES, THIS IS WHAT'S IN THE ORGANIZATIONAL

[2.V. Action Items Discussion]

PLAN, RIGHT? SO I'M NOT GOING TO GO INTO THE DETAIL. I'LL JUST SAY THE FIRST ONE IS CREATE A CLEAR LONG TERM COMPREHENSIVE ECONOMIC DEVELOPMENT STRATEGY. WHAT WE'RE DOING THAT RIGHT NOW OKAY. SO THAT'S GREAT. IF YOU GO TO THE NEXT SLIDE ALIGN CITY EFFORTS IN ECONOMIC DEVELOPMENT.

SO PART OF THIS IS HELPING US ALIGN THE CITY THE PERMIT THE PERMIT APPROVAL PROCESS. RIGHT.

THE BUILDING DEPARTMENT SOME ITEMS RELATED TO PLANNING AND ECONOMIC DEVELOPMENT, THE DEPARTMENT THEY'RE IN AND THEN SOME OF THE COMMITTEES WE HAVE YOU HAVE RIGHT NOW, RIGHT. YOU HAVE A NUMBER OF DIFFERENT COMMITTEES THAT TOUCH ECONOMIC DEVELOPMENT. IS THERE A WAY TO CONSOLIDATE THAT IN A WAY THAT'S USEFUL TO EVERYONE? AND THEN PUBLIC PRIVATE PARTNERSHIPS IS SOMETHING THE CITY IS KIND OF NEW TO. AND WE'RE ALREADY STARTING TO GO DOWN THAT PATH RIGHT NOW. WE CAN, YOU KNOW, WE HAVE A COUPLE OF PROJECTS THAT ARE THAT WILL BE WHEN THEY GO PUBLIC PRIVATE PARTNERSHIPS SO THAT SOME OF THESE THINGS ARE ALREADY HAPPENING, WHICH IS GREAT. YOU KNOW, IN UNDER A YEAR, YOU'RE ALREADY STARTING TO CHECK OFF A BUNCH OF THESE THINGS. CAN I CAN I ASK A QUESTION? YEAH. SO WE TALKED ABOUT PUBLIC PRIVATE PARTNERSHIPS. WHAT WAS MAIN STATION. I'M SORRY. WHAT WAS WHAT WAS THE MAIN STATION. YEAH.

OKAY. THAT IS A PUBLIC PRIVATE. IT IS A PUBLIC. SO OKAY. ALL RIGHT. SO WE HAVE DONE SOMETHING LIKE THAT IN THE PAST OKAY. ALL RIGHT. BUT THE CITY OWNS EITHER DIRECTLY OR THROUGH THE EDC OTHER PROPERTIES. RIGHT. SO WE CAN KIND OF ACCELERATE THAT. RIGHT. AS A WAY TO TAKE OUR SCARCE LAND RESOURCES AND MAXIMIZE THEM. RIGHT. SO, SO WE THINK THAT A WAY FORWARD COULD

[00:40:06]

BE ACQUIRING PROPERTY AND HAVING ACQUIRED THE PROPERTY TO BE IN A POSITION TO CONTROL THE DEVELOPMENT THAT GOES DOWN. YES. THANK YOU. I HOPE EMMA CAPTURED THAT BECAUSE THAT'S EXACTLY WHAT IT IS. THAT'S RIGHT. IS THE CITY HAS WITHIN ITS POWERS THROUGH THE EDC, BY THE WAY, I THINK REALLY IT SHOULD HAPPEN THROUGH THE EDC TO DO THOSE KINDS OF THINGS. RIGHT. YOU HAVE THE FUNDING AVAILABLE TO YOU FOR CERTAIN PROJECTS, RIGHT? THROUGH YOUR SALES TAX REVENUE THAT YOU GET. WE COULD DO SOMETHING INTERESTING WITH THAT. THE CITY HAS DONE IT IN THE PAST, BUT YOU COULD DO MORE, RIGHT? OKAY. OKAY. YES, SIR. GO AHEAD. NO, NO, I WAS DISAGREEING WITH THAT SENTIMENT. OH, GREAT. OKAY. THANK YOU. OUR RECOMMENDATION NUMBER THREE TAKE AN ACTIVE ROLE IN REAL ESTATE DEVELOPMENT. EVERYTHING WE JUST TALKED ABOUT IDENTIFY STRATEGIC PARCELS, GROWTH NODES AND ADVANCED PROJECTS. TAKE YOUR EXISTING PORTFOLIO OF LAND, GET IT DEVELOPED, ENTER INTO PUBLIC PRIVATE PARTNERSHIPS AND WORK ON COMMUNITY APPEARANCE. THAT COULD BE ONE OF THE GOALS OF THAT THAT REAL ESTATE STRATEGY. OKAY, SO ALL OF THAT'S DONE. NOW WE'VE TALKED ABOUT THE ORGANIZATIONAL PLAN. WE'VE TALKED ABOUT THE CITY'S STRATEGIC PLAN. WE'VE TALKED ABOUT THE COMPREHENSIVE PLAN. SO WE HAVE ALL THAT STUFF DONE RIGHT. IF WE GO TO THE QUESTION SLIDES, THIS IS REALLY WHAT. AND THIS IS NOT THE THIS IS NOT THE ONLY LIST OF QUESTIONS THAT WE WANT, BUT WE WANT TO DISCUSS. BUT THERE ARE DEFINITELY SOME THINGS THAT CAME UP IN THE ORGANIZATIONAL PLAN THAT WE NEED TO FLESH OUT IN THE ECONOMIC STRATEGY. OKAY. SO I'M HAPPY TO GO THROUGH THIS LIST RIGHT NOW AND TAKE THEM OFF ONE BY ONE. BUT IF ANYBODY HAS A BURNING ITEM THAT THEY WANT TO TALK ABOUT BEFORE THAT AND SAY, WE REALLY NEED TO ADD THIS AS AN ACTION ITEM TO OUR PLAN AND WE DON'T ALREADY HAVE IT IN THERE. I'M CERTAINLY HAPPY TO DO THAT.

RIGHT. SO WE'LL START WITH NUMBER ONE. AND IF YOU JUST JUMP IN, IF YOU HAVE THAT. BUT ONE OF THE THINGS THAT THAT CAME LOUD AND CLEAR IS HOW DO WE USE OUR GRANT RESOURCES EFFECTIVELY.

RIGHT. WE HAVE HOTEL OCCUPANCY TAX. WE HAVE SALES TAX THAT COME IN. RIGHT. HOTEL OCCUPANCY TAX OF COURSE, HAS SOME MORE STRICTURES AROUND WHAT YOU CAN USE IT FOR. BUT WE WANT TO WE WANT TO HELP THE CITY COUNCIL UNDERSTAND HOW THE EDC THINKS IT SHOULD BE USED IN THE FUTURE.

RIGHT. BECAUSE SIGNIFICANT RESOURCES IS ACTUALLY QUITE A BIT OF MONEY THAT YOU HAVE AVAILABLE TO YOU. SO DO YOU WANT TO MAKE ANY CHANGES TO HOW YOU ALLOCATE YOUR GRANT RESOURCES, AND IF SO, WHAT MIGHT THAT BE? RIGHT. WHAT MIGHT WE PUT IN THIS PLAN. SO I'M GOING TO LEAVE IT OPEN, SEE WHAT PEOPLE HAVE TO SAY. YOU MENTIONED EARLIER ABOUT. A WAY OF ECONOMIC DEVELOPMENT BEING NOT ONLY TO RELY ON THE PEOPLE THAT ARE HERE, BUT ALSO HAVE ATTRACTORS, IF YOU WILL, THAT WILL BRING PEOPLE IN TO THIS COMMUNITY. YEAH. AND SO. WHAT IS IT THAT THAT WE COULD DO THAT WOULD MAKE AN INDIVIDUAL IN ANOTHER CITY SAY, I WANT TO GO TO DUNCANVILLE FOR THAT REASON. AND I'M NOT. SO I'M NOT SO SURE THAT THE THAT THE WAY TO DO THAT WOULD BE TO THAT THE WAY TO DO THAT WOULD BE TO JUST MIMIC WHAT EVERYBODY ELSE IS DOING. EVERYBODY DOES 4TH OF JULY, EVERYBODY DOES CHRISTMAS. SO WHY, IF I'M IN DESOTO, WOULD I GO TO DUNCANVILLE TO THEIR CHRISTMAS? CELEBRATION? YOU KNOW, WE ALREADY DO THAT OVER HERE. I THINK WE DO IT BETTER. SO IT WOULD SEEM TO ME THAT ONE OF THE FOCUS AREAS FOR US IN PURSUING ECONOMIC DEVELOPMENT IS TO INVEST IN INITIATIVES THAT WILL BRING PEOPLE HERE. A COUPLE OF

[00:45:04]

YEARS AGO, WE TRIED THAT. WE KIND OF RAN INTO SOME PROBLEMS, AND THAT WAS WITH BARBECUE AND BLUES. WE RAN INTO SOME PROBLEMS CULTURALLY BECAUSE AT THAT TIME THERE WAS AN ANTI-DRINKING COMPONENT. IN THE CITY. I DON'T KNOW HOW STRONG IT IS NOW BECAUSE I'M TALKING ABOUT, YOU KNOW, 4 OR 5, SIX, SEVEN YEARS AGO. THINGS CAN CHANGE VERY QUICKLY. SO I THINK WE NEED TO.

FIGURE OUT WAYS THAT WE COULD, THAT WE COULD GET PEOPLE TO WANT TO COME HERE TO EXPERIENCE SOMETHING. IT COULD BE AN IDEA. IT COULD BE A FACILITY. BECAUSE WE DO HAVE, I'M THINKING IN PARTICULAR, OUR MAIN STREET ACROSS FROM FIRST CHRISTIAN. WE HAVE THIS BUILDING AND IT'S BEEN SITTING THERE FOREVER. AND. MAYBE SOMETHING COULD BE DONE WITH THAT. THAT, YOU KNOW, PEOPLE FROM OTHER AREAS WOULD WANT TO COME AND SEE. I DON'T KNOW WHAT THAT IS, BUT IT'S JUST A WAY OF PERSPECTIVE OF LOOKING AT SOMETHING AND JUST SAYING, WELL, LET'S BRAINSTORM. AND SEE WHAT HAPPENS. YEAH. NOW SO I WOULD I'M SORRY. GO AHEAD. NO NO NO NO. YOU PLEASE GO AHEAD. I'M HERE TO LISTEN TO YOU. SO GO AHEAD. OKAY. I WOULD SAY OKAY. SO QUESTION ONE WITH THE WITH THE WITH THE BOARD. CONSIDER REVISING THE APPROACH. IF THE ANSWER IS A RESOUNDING YES. I THINK THAT APPROACH IS TIED TO OUR ANNUAL BUDGET PROCESS. AND BEING MORE SPECIFIC WITH THAT EXERCISE, ALIGNING THOSE PRIORITIES TO AN ANNUAL WORK AND ACTION PLAN TIED TO A STRATEGIC PLAN THAT HITS THOSE BENCHMARKS AND FOCUS CATEGORIES FOR A GIVEN AREA. SO THAT WOULD BE HOW I WOULD EXCUSE ME ANSWER THAT QUESTION IS THAT WE'VE ALREADY HAD SOME PRELIMINARY DISCUSSIONS WITH STAFF AND THE BOARD ABOUT THAT VERY ITEM AS IT RELATES TO, YOU KNOW, I WOULD USE THE EXAMPLE PEOPLE COME TO DUNCANVILLE, AS MR. HARVEY POINTED OUT, LIKE THE EASIEST THOUGHT WOULD BE THOSE EXPERIENTIAL OPPORTUNITIES. AND YOU CAN MAKE THE CONNECTION OF THAT ECONOMIC IMPACT. BUT I WOULD ALSO SAY THAT FOLKS FROM DESOTO, CEDAR HILL, THEY COME TO DUNCANVILLE PROBABLY EVERY WEEK WHEN THEY PULL UP IN THE COSTCO PARKING LOT AND THAT, YOU KNOW, HAS A TANGIBLE ECONOMIC IMPACT. SO I THINK DEFINITELY, AGAIN, THIS THIS ALLOCATION OF RESOURCES IS HAS EVERYTHING TO DO WITH POLICY, BUDGET TIED TO WORK PLAN AND STRATEGIC PRIORITIES. WELL, YOU GET THE GOLD STAR, I WILL SAY, BECAUSE THERE'S A COUPLE THINGS YOU SAID IN THERE THAT I LOVE, AND I THINK I THINK YOU'RE JUST RIGHT ON THERE. RIGHT. WHICH IS YOU NEED BOTH A STRATEGIC PLAN AND YOU NEED TO LOOK AT IT ANNUALLY AND HAVE AN ANNUAL WORK PLAN TO SAY, OKAY, THIS YEAR WE'RE FOCUSING ON X AND WE'RE GOING TO IT'S CONSISTENT WITH OUR WITH OUR OVERALL STRATEGIC PLAN. BUT EACH YEAR YOU LOOK AT IT AND SAY, OKAY, THIS YEAR WE'RE DOING THIS PART OF IT AND THIS PART OF IT, RIGHT? SO I THINK I THINK YOU'RE 100% ON THAT'S A LOT OF TIMES WE RECOMMEND FOLKS IN THE COMMUNITIES WE WORK IN TO DO EXACTLY THAT. RIGHT. THAT WAY YOUR YOUR ECONOMIC DEVELOPMENT PLAN DOESN'T GET STALE BECAUSE IT'S THREE YEARS LATER. YOU'RE ESSENTIALLY UPDATING IT AS YOU GO. BUT BUT LET'S TALK ABOUT BECAUSE I THINK YOU BROUGHT UP A COUPLE OF GREAT POSSIBILITIES. I WANT TO DIG INTO THAT JUST A LITTLE BIT HERE, WHICH IS TO SAY, ONE OF THE QUESTIONS YOU ASK YOURSELF IS, OKAY, LET'S SAY WE WANT TO GO AFTER THIS. WE WANT TO PULL PEOPLE IN. IS IT EVENTS? RIGHT? IS IT A FACILITY? RIGHT? IS IT ATTRACTING A PARTICULAR KIND OF BUSINESS? RIGHT. IS IT A PARTICULAR KIND OF REAL ESTATE DEVELOPMENT THAT WE WANT TO THINK ABOUT? THAT WOULD BE THE MAGNET THAT THE DESTINATION THING FOR THE COMMUNITY. RIGHT. AND DEPENDING ON THE ANSWER TO THAT IS THAT'S HOW YOU COULD PROGRAM GRANT

[00:50:05]

FUNDS, RIGHT. LET'S JUST SAY JUST AS AN EXAMPLE, JUST TO THROW IT OUT THERE TO SAY, YOU KNOW, YOU WANT TO FOCUS ON A, WELL, BRINGING IN VISITORS TO THE COMMUNITY VIA A DESTINATION FACILITY. RIGHT. WELL, YOU COULD FORMULATE A GRANT PROGRAM TO SAY, WE'RE GOING TO USE OUR SALES TAX FUNDS, AND WE'RE GOING TO PUT OUT A SOLICITATION AND SAY, WE WILL DEDICATE X AMOUNT OF REVENUE IN A GRANT TO SOMEONE IF THEY CAN SHOW US THAT THEY'RE GOING TO BUILD A FACILITY THAT WILL BRING IN NEW CUSTOMERS, RIGHT. THAT'S A WAY TO DO IT. RIGHT. YOU'D HAVE TO DEFINE EXACTLY WHAT YOU MEAN BY ALL THOSE THINGS, BUT YOU'D HAVE YOU PUT THE POLICY IN PLACE, AND THEN YOU PUBLICIZE THE POLICY AND SAY, HEY, IF SOMEONE WILL SHOW UP AND THEY'LL, FOR EXAMPLE, I KNOW THE CITY IS INTERESTED IN THE FIELDHOUSE AND REINVESTING IN THE FIELDHOUSE, RIGHT. BECAUSE THERE'S THIS ALREADY, THIS SORT OF SPORTS CULTURE, RIGHT, THAT PEOPLE ARE VERY FOND OF. RIGHT. WELL, MAYBE THAT'S OUR BRAND. AND MAYBE WE SAY DUNCANVILLE IS THE PLACE TO BRING YOUR KID TO LEARN HOW TO PLAY WHATEVER. RIGHT? IF A BUSINESS AND IF AND AS THE EDC SAYS, IF A BUSINESS COMES TO SAY, WE WANT TO LOCATE IN THIS COMMUNITY AND IT'S GOING TO BE A SPORTS RECREATION TO FOCUS, WE'RE GOING TO SET ASIDE SOME MONEY FOR THAT, BECAUSE WE REALLY WANT THAT, RIGHT. SOMEBODY WANTS TO I DON'T DO THIS ANYMORE, BUT I USED TO PLAY PICKLEBALL A LOT, AND THAT SEEMS TO BE LIKE THE BIG THING. EVERYBODY LOVES PICKLEBALL, RIGHT? AND WE'RE STARTING TO SEE BUILDING CONVERSIONS. AND SOMETIMES OLD MALLS MAKE PRETTY DECENT PICKLEBALL COURTS. OKAY. I'M JUST JUST USING THIS AS AN EXAMPLE. I'M NOT SAYING YOU SHOULD DO THIS RIGHT, BUT TO SAY, HEY, IF YOU'RE WILLING TO COME INTO OUR COMMUNITY AND INVEST IN SOMETHING LIKE THAT, WHICH IS GOING TO BRING PEOPLE HERE TO PLAY, WILL OFFER YOU X, WHATEVER IT IS, RIGHT, TO HELP DEFRAY THE COST OF THAT INVESTMENT. YES, SIR. SO. NOW, IN TERMS OF PICKLEBALL, AND IF I'M OUT OF TURN, JUST SHUT ME DOWN. BUT DID NOT WE TALK ABOUT OVER THERE WHERE THE CHURCH IS ACROSS FROM MAIN. THEN WE TALK ABOUT WE WERE GOING TO PARTNER WITH SOME DEVELOPERS AND THEM OR US OR SOMEBODY. ARE WE TOGETHER? WE'RE GOING TO DO A SET OF PICKLEBALL COURTS OVER THERE. SO THE THING ABOUT ECONOMIC DEVELOPMENT, YOU KNOW THIS, YOU KNOW, SOMETHING JUST COMES OUT OF NOWHERE. AND THEN I GUESS AFTER IT GOES TO THE REFINING PROCESS, IT GOES AWAY. BUT I JUST BROUGHT THAT UP TO I JUST BROUGHT THAT UP TO INFORM YOU THAT WE DID TALK ABOUT SOMETHING LIKE THAT. AND I DON'T KNOW, MAYBE IF WE MAYBE WE NEED TO REVISIT THAT AND SAY, OKAY, ARE WE GOING TO DO THAT? ARE YOU GOING TO DO THAT? OR YOU KNOW WHAT IT IS THAT THAT YOU'RE GOING TO DO, AND WE'LL HELP YOU IF IT'S IN LINE WITH WHAT WE'RE DOING. BUT WE TALKED ABOUT THAT, THEN WE HAVE SOMETHING ELSE. AND I DON'T KNOW A WHOLE LOT ABOUT IT, BUT I DO REMEMBER THAT AT ONE TIME WE HAD SOMETHING CALLED. ESPORTS AND ESPORTS. AND THEN THEY DID SOMETHING, SOME KIND OF SOMETHING CONTEST. AND PEOPLE CAME FROM DIFFERENT PLACES TO DO IT. AND SO I DON'T HEAR ABOUT THAT ANYMORE. SO WE'RE DOING THINGS AND MAYBE WE NEED TO REVISIT THESE THINGS TO SAY, OKAY, WELL ARE YOU ARE YOU STILL DOING THIS? AND MOVE ON? SOME OF THE THINGS THAT WE HAVE AND JUST STAY ON IT. YEAH, THAT'S CERTAINLY ONE APPROACH.

RIGHT. YOU COULD YOU COULD SAY LET'S BUILD ON WHAT WE HAVE ALREADY. RIGHT. LET'S LET'S NOT INVENT THE NEW THING. RIGHT. BUT THIS PARTICULAR QUESTION I HAVE ONE POINT. SURE. EXCUSE ME. I'M SORRY TO INTERRUPT. NO, NO. GO AHEAD. SO WHEN WE'RE TALKING ABOUT THE FIELDHOUSE EARLIER AND I THINK EVERYONE WOULD AGREE LIKE IT'S A CRITICAL ASSET THAT THIS CITY IS RIGHTFULLY PROUD OF

[00:55:03]

IT. IT IS RESPONSIBLE FOR SO MUCH OF OUR, WE'LL SAY, ATTRACTION TOURISM INTO THE CITY, PROBABLY 10 TO 11 MONTHS PER YEAR. BUT ALSO WHEN WE THINK ABOUT DEVELOPMENT, PARTICULARLY IN THE CITY, LIKE VERY, VERY SELDOMLY DO, WE LOOK AT IT THROUGH THE LENS OF SUPPLY CHAIN. RIGHT. SO WITH, YOU KNOW, THE CITY OF CHAMPS IS ABSOLUTELY, YOU KNOW, OUR HISTORY IS TIED TO OUR LOVE AND SUPPORT OF SPORTS PRIMARILY, YOU KNOW, INTERSCHOLASTIC YOUTH SPORTS. BUT AND OBVIOUSLY IT BENEFITS US HAVING A FACILITY LIKE THE DUNCANVILLE FIELDHOUSE.

BUT BUT I'LL TELL YOU, ASIDE FROM, AGAIN, US CONSUMING AND WATCHING THE SPORTING EVENTS, WE HAVE VERY LITTLE ELSE IN IN THE SPORTS INDUSTRY TO SHOW FOR IT AS IT RELATES TO THAT SUPPLY CHAIN. RIGHT. AND I'LL GIVE YOU ONE EXAMPLE. WE HAVE SO MANY ATHLETES, BOTH, YOU KNOW, THAT THE HIGH SCHOOL CHESS WILL RAY JUST WON ANOTHER STATE CHAMPIONSHIP IN BASKETBALL THIS PAST WEEKEND. THE GIRLS THE PREVIOUS YEAR FOOTBALL TEAM, YOU KNOW, TWO OUT OF THE LAST FOUR.

RIGHT. BUT ANYTIME ANY OF THOSE STUDENT ATHLETES SUSTAINS A SERIOUS INDUSTRY, THEY'RE LEAVING THIS CITY AND ALL OF THE SURROUNDING CITIES TO GO SEE AN ORTHOPEDIC, ORTHOPEDIC SPORTS SURGEON TO REPAIR THEIR ACL OR OR INJURY. RIGHT. TO ME, THAT SPEAKS OF AN OPPORTUNITY COST THAT WE'RE NOT CAPITALIZE ON, RIGHT? WE LOVE TO WATCH AND CONSUME THE SPORTS, BUT MAYBE WE HAVEN'T REALLY BEEN THINKING ABOUT THE ECONOMY OF SPORTS AS SOPHISTICATED AS WE SHOULD BE.

AND I THINK MAYBE THERE ARE SOME OPPORTUNITIES THAT THAT COULD BE REALIZED FROM THAT. HEY, YES, WE WANT YOU TO COME HERE AND WATCH SPORTS AND CHEER ON OUR, YOU KNOW, WORLD CLASS ATHLETES. BUT WE ALSO WANT OUR FAMILIES TO BE ABLE TO TAKE CARE OF AND REHAB THEIR INJURIES WITHOUT LEAVING AND GOING TO PLANO OR OR MANSFIELD OR WHEREVER ELSE THEY HAVE TO GO, BECAUSE THERE ISN'T AN ADEQUATE FACILITY IN THEIR BACKYARD. EVEN THOUGH WE'RE THE CITY OF CHAMPIONS. RIGHT. AND SO THAT, YOU KNOW, THAT BRINGS UP A GREAT POINT, RIGHT? YOU COULD EVEN GET TO THE YOU COULD EVEN DRILL DOWN AND SAY, YOU KNOW, AGAIN, THIS IS IN THE CONTEXT OF YOUR GRANT RESOURCES AND SAY, WE'RE GOING TO DEVOTE X GRANT RESOURCES THIS YEAR, RIGHT? ON YOUR ANNUAL PLAN TO SAY TO ATTRACT A SPORTS MEDICINE CLINIC, RIGHT? A PHYSICAL THERAPIST, AN OCCUPATIONAL THERAPIST, WHATEVER IT IS. RIGHT. BECAUSE WE FEEL THAT THAT'S GOING TO ADD TO THIS DYNAMIC THAT YOU'RE TALKING ABOUT, RIGHT, OF NOT JUST BEING THE HOST OF THE EVENT, BUT MORE OF THAT SUPPLY CHAIN. SO, YEAH, IT'S ONE OF THE THINGS THAT I THINK THAT THAT IN THERE, YOU CAN WEIGH IN ON THIS AS WELL. I THINK WE CAN EASILY GET TO THE END RESULT COLLECTIVELY SAYING THESE ARE MAYBE SOME TARGETED INDUSTRIES LIKE DEFINITELY COMMUNITY IS ALWAYS, ALWAYS GOING TO WANT MORE FULL SERVICE DINING ESTABLISHMENT. RIGHT. JUST AS AN EXAMPLE, I BROUGHT UP, YOU KNOW, SPORTS SUPPLY CHAIN, WHETHER THAT'S ORTHOPEDICS, SPORTS MEDICINE.

BUT I THINK THE REAL OPPORTUNITY MAY BE TO HELP US BECAUSE WE HAVE TO WE HAVE TO HAVE THE SPACE AND THE SITES TARGET THESE INDUSTRIES. SO I THINK WE SHOULD ALSO MAKE SURE WE'RE PARTNERING WITH COMMERCIAL BROKERAGE INDUSTRY AND COMMUNICATING WITH THEM WHAT OUR PRIORITIES ARE.

RIGHT. BECAUSE THEN THERE ARE ALSO SOME, SOME MAYBE SOME OPPORTUNITIES FOR ADAPTIVE REUSE OF SOME OF THESE, YOU KNOW, COMMERCIAL PROPERTIES THAT, AGAIN, SUFFERING FROM JUST THE EVER EVOLVING STATE OF RETAIL AND COMMERCIAL INDUSTRY ACROSS, YOU KNOW, THE REGION AND THE COUNTRY. BUT I DEFINITELY FEEL LIKE IT WOULD BE IN OUR BEST INTEREST TO HAVE SOME SORT OF LIST OF TARGETED INDUSTRY. RIGHT. THAT'S REPRESENTATIVE OF WHAT THE COMMUNITY SURVEY AND DATA HAS SAID, BUT ALSO WHAT, YOU KNOW, US AS A BOARD AND THE STAFF UNDERSTAND IN TERMS OF, YOU KNOW, OUR MARKET EXPERTISE AND THEN MARRY THOSE THINGS AND MAKING SURE WE'RE PARTNERING AND COMMUNICATING WITH COMMERCIAL REAL ESTATE INDUSTRY TO ALIGN THOSE THINGS. BECAUSE LAST THING, I DON'T LIKE OVERPROMISING AND SAYING WE'RE GOING TO GO OUT AND GET, YOU KNOW, THIS INCREDIBLE OPPORTUNITY WHEN WE DON'T HAVE THE CAPACITY, THE LAND SPACE, THE INVENTORY. ET CETERA. TO ACCOMMODATE. RIGHT. THESE ARE ALL I THINK THIS DISCUSSION IS

[01:00:08]

RIGHT ON TARGET. RIGHT. IT'S EXACTLY THAT THOSE KINDS OF DISCUSSIONS THAT WE NEED TO HAVE ABOUT HOW ARE WE GOING TO THINK ABOUT THIS IN A, IN A WAY THAT FITS THE DUNCANVILLE NARRATIVE, RIGHT, AND USES OUR GRANT RESOURCES EFFECTIVELY? RIGHT, RIGHT. WE'RE NOT GOING TO TRY TO ATTRACT A TOP GOLF BECAUSE YOU'RE NOT KNOWN FOR TOP GOLF, YOU'RE NOT KNOWN FOR GOLF, AND YOU HAVE NO PLACE TO PUT IT RIGHT. IT DOESN'T MAKE ANY SENSE. BUT ONE OF THESE OTHER IDEAS COULD BE SOMETHING YOU SAY, OKAY, WE REALLY WE REALLY WANT TO FOCUS ON THAT PARTICULAR ASPECT. RIGHT? AND I KNOW YOU GUYS KNOW THIS, BUT THAT WAS AGAIN, ONE OF THE THINGS THAT WE OBSERVED DURING THE ORGANIZATIONAL PLAN WE HEARD WAS SORT OF LIKE WE HAVE A LOT OF GRANT RESOURCES. PEOPLE COME, WE GIVE, WE GIVE THEM GRANTS, BUT WE DON'T HAVE LIKE A STRATEGY ABOUT HOW WE DO IT. SO I LIKE THE IDEA, CERTAINLY, OF TARGETING SPECIFIC BUSINESSES THAT COULD BE PART OF YOUR BRANDING EFFORT, RIGHT. TO SAY WHERE THE WHERE THE SPORTS GROUP. RIGHT. EVENTS ATTRACTING A NEW FACILITY. AND THIS IDEA OF EXPERIENTIAL OPPORTUNITIES AS WELL THAT CAME UP. I THINK ALL THOSE THINGS ARE WAYS THAT YOU COULD FOCUS YOUR GRANTS IN AN EFFECTIVE WAY. RIGHT. AND OBVIOUSLY, I'M NOT TALKING ABOUT JUST SALES TAX. YOU CAN USE YOUR HOTEL OCCUPANCY TAX AS A WAY TO MARKET TO THOSE GROUPS, RIGHT? YOU KNOW, TO BRING IN FOR EVENTS AND THAT KIND OF THING. YOU CAN'T USE IT FOR THE OTHER THINGS, BUT YOU CAN USE IT FOR SOME OF THE ITEMS ON THIS LIST. RIGHT. AND I WILL, IF I MAY, SHARE WITH THE BOARD. THOSE ARE SOME OF THE DISCUSSIONS THAT VICTOR AND I HAVE BEEN HAVING ALONG THE LINES OF FOCUSING GRANT RESOURCES IN REVITALIZING OR OFFERING BUSINESSES IN CERTAIN CORRIDORS INCENTIVES TO HELP IMPROVE THOSE FOCAL POINTS. BECAUSE THE ONE THING WE TALK ABOUT, ESPECIALLY IF WE'RE THINKING OF WAYS TO BRING IN NEW VISITORS, YOU ALSO HAVE TO THINK ABOUT THE EXPERIENCE THAT THEY'RE HAVING AS THEY DRIVE INTO OUR CITY. AND, YOU KNOW, THE FIRST IMPRESSION, BECAUSE THAT'S THE LASTING IMPRESSION. SO WE DEFINITELY WANT TO FOCUS ON THOSE SPECIFIC AREAS. AND I THINK THAT'S ALREADY BEEN DISCUSSED IN IN WAYS THAT WE CAN HELP IMPROVE THOSE FIRST. AND THEN SO THAT WAY WHEN THEY COME, THEY WANT TO RETURN SO THAT IT'S A LASTING IMPRESSION THAT THEY HAVE A GOOD IMPRESSION OF US WHEN THEY VISIT. SO DEFINITELY GREAT. MICHAEL, I WAS GOING TO SAY, I'VE SEEN IN SOME OTHER CITIES THAT THE STRATEGIC EVENTS THAT THEY HAVE, THEIR SIGNATURE EVENTS ARE THINGS THAT TO MR. MR. HARVEY WAS MENTIONING ABOUT EVENTS THAT ARE NOT IN THE COMMON 4TH OF JULY CHRISTMAS THAT THOSE SIGNATURE EVENTS ARE OUTSIDE OF NORMAL EVENTS, WHETHER IT'S IN MAY WHEN THE WEATHER STARTS GETTING NICE AND PEOPLE ARE ANTSY FOR GETTING OUT OF CABIN FEVER. THAT THIS BOARD, IF WE COULD PARTNER WITH THEM TO BETTER DO BLOCK OFF A STREET AND BRING IN A BIG EVENT, WHETHER IT'S A BASKETBALL TYPE THING WHERE YOU BRING IN TEN BASKETBALL COURTS AND HAVE OUTDOOR ROUND ROBINS OR WHATEVER, TO ME, THOSE ARE HOW YOU DEVELOP THOSE THINGS THAT UNFORTUNATELY YOU GOT TO FIX THE POTHOLES AND SIDEWALK BREAKS THAT ARE AROUND TOWN, BECAUSE IF THOSE ARE THERE, PEOPLE ARE GOING TO BE LIKE, WELL, YEAH, WE CAN GO AND BUMP THE OLD DUNCANVILLE, BUT WE CAN GO TO THAT EVENT. BUT IT LEADS TO ANOTHER PROBLEM OF AGING INFRASTRUCTURE THAT THE CITY HAS. AND HOW DO WE FIX ALL THE POTHOLES AND THE DIPS IN THE ROAD THAT ARE, YOU KNOW, THAT PEOPLE ARE LIKE, YOU KNOW, NOT AS GREAT OF AN IDEA, BUT I I'D LOVE TO SEE. AND THE OTHER THING I WAS WONDERING ABOUT WAS MATCHING GRANTS THAT A LOT OF OUR GRANTS THAT COME IN, COME IN WITH AN ASK OF, YOU KNOW, I WANT $5,000 FOR A SIGN. AND ONE THING I NEVER TALKED TO VICTOR ABOUT WAS MATCHING GRANTS THAT SAYS, OKAY, HOW ABOUT THE THAT YOU PUT A LITTLE SKIN IN THE GAME AND THEN WE MATCH IT MAYBE 2 OR 3 TIMES WITH VARIOUS FUNDS, WHETHER IT'S OUT OF THE TIF FUND OR THE HOTEL TAX OR THIS BOARD, AND SAY, OKAY, IF YOU GOT A LOT MORE SKIN IN THE GAME FOR THIS GRANT THAT YOU'RE GOING TO PUT UP, THEN WE CAN DO A LOT MORE THROUGH THESE OTHER AVENUES AND MATCH. AND I DON'T KNOW IF THAT'S AN AVENUE FOR WHAT TYPE OF ITEMS THOSE MATCHES COULD BE FOR AND IF IT MAKES SENSE. BUT, YOU KNOW, AS DEVELOPERS COME IN AND MAYBE GIVING THEM ENCOURAGEMENT TO FIX THEIR SIDEWALKS IN FRONT OF THEIR BUSINESSES OR WHATEVER TO MAKE IT BETTER, I APPEAL TO CURB APPEAL. MICHAEL, IF I MAY. SO OVER THE COURSE OF THE LAST FEW WEEKS, WE'VE BEEN TALKING ABOUT THE GRANTS AND EVEN AS RECENT AS THE LAST MEETING, WE PRESENTED A QUICK THREE YEAR SNAPSHOT OF WHAT THE GRANTS HAVE LOOKED LIKE AND WHERE SOME OF THE MONIES HAVE GONE. AND WE ASKED THE

[01:05:07]

BOARD, YOU KNOW, AT THAT TIME, IS THIS DIRECTION OKAY, OR DO YOU WANT TO DO SOMETHING DIFFERENT? AND IF YOU WANT TO DO SOMETHING DIFFERENT, A BIT MORE STRATEGIC OR MORE FOCUSED, TALK ABOUT A CAPABILITY, WORK PLAN, ETC? ARE YOU OKAY WITH STAFF PRESENTING TO YOU A COUPLE OF DIFFERENT OPTIONS? WE HAVE TO CHANGE THE POLICY, THE BRAND STRUCTURE, CLAWBACKS YOU KNOW, YOU KNOW, HALF PARTICIPATION, MAYBE ESTABLISHED CATEGORIES FOR OR PERCENTAGES EACH EACH FISCAL YEAR FOR CERTAIN AREAS, MAYBE 50% OF THE ALLOCATED FUNDS ARE FOR PROGRAMS THAT THAT ARE DIRECTLY TIED TO BUSINESS RETENTION BUSINESS ATTRACTION. AND THEN THERE'S SUBCATEGORIES AFTER THAT. AND ONCE YOU REACH THOSE DOLLAR AMOUNTS OR MAX OUT, YOU KNOW, THAT'S IT. THE MONEY'S GONE FOR THAT CATEGORY. ANY APPLICATIONS HAVE TO WAIT FOR NEXT YEAR. OR THERE'S AN AMENDMENT TO THE BUDGET. BUT YOU START CREATING THE DYNAMICS OF BEING MORE CALCULATED. AND THEN THROUGH THE DATA, THROUGH THE METRICS, START SEEING IF THERE'S BEEN AN ADVANCEMENT AND IF THE INITIATIVES HAD MADE, YOU KNOW, THE IMPACT THAT THE BOARD THOUGHT THAT THEY WANTED TO MAKE. AND SO AT THE LAST MEETING, WE WERE GIVEN THE GREEN LIGHT TO PUT TOGETHER A SERIES OF PROPOSALS, DRAFT OF THE POLICY, AND HAVE ALL OF THAT TIE INTO THE PROCUREMENT PROCESS AND THE PROPOSED BY AMENDMENTS TO THE BYLAWS. SO IT ALL KIND OF FITS IN NICELY, BECAUSE ALSO AT THE LAST MEETING, WE PRESENTED THE BOARD WITH A DRAFT OF THE BYLAWS, BYLAWS, AMENDMENTS AND PROCUREMENT POLICY. BECAUSE THOSE TWO GO HAND IN HAND. AND SO HERE SOON WE'RE GOING TO BE PRESENTING THE FINAL VERSION OF THOSE TWO DOCUMENTS AND SEEKING APPROVAL SO THAT WE CAN BRING THEM TO CITY COUNCIL. SO JUST WANT TO SHARE THAT. THAT'S GREAT. YES. AND IF I, IF I COULD JUST SAY THE ONE THING I WOULD COUNSEL THE BOARD IS TO MAKE SURE IF YOU WANT IT TARGETED PROGRAM, WHICH IT SOUNDS LIKE YOU WANT A TARGETED PROGRAM. WE WANT TO WE WANT TO BE, YOU KNOW, DELIVERED WITH THIS. JUST DON'T CHOOSE TOO MANY TARGETS, RIGHT. SOMETIMES WE SEE THAT AS A PROBLEM AND WE TAKE OUR RESOURCES AND WE DIVIDE IT UP TEN WAYS. RIGHT. AND WE SAY THESE ARE THE TEN BOXES. I PERSONALLY, WHEN I'VE SEEN SUCCESSFUL CITIES DO THIS, IT'S THEY THEY CHOOSE A COUPLE THREE MAYBE. RIGHT. AND SAY WE WANT TO DO YOUTH SPORTS. WE WANT TO DO A CORRIDOR REVITALIZATION OVER HERE. RIGHT. AND WE WANT TO, YOU KNOW, WE WANT TO ATTRACT THESE KINDS OF BUSINESSES. RIGHT. THOSE ARE THE THREE PODS. DON'T TRY TO DO TEN BECAUSE YOU KIND OF DILUTE THE IMPACT, BUT YOU ALSO DILUTE THE MESSAGE. RIGHT. SO THAT'S THE ONLY THING I WOULD SAY. RIGHT I APPRECIATE IT. THANK YOU. YEAH I TEND TO CONCUR CONCUR WITH THAT. AND I WOULD AGREE WITH THAT IS CONSISTENT WITH WHAT STAFF. HAS BEEN. TALKING AND ASKING THE BOARD TO CONSIDER OVER THE LAST SEVERAL MONTHS. I THINK I AGREE SOMETIMES LESS IS MORE, BUT MORE SPECIFICALLY, IN ADDITION TO TARGETING PRIORITIES IN TERMS OF FUNDING, AND I THINK IDENTIFYING WHERE THE HEALTHY TISSUE IS IN THE COMMUNITY REALLY AND LESS THAN MOBILIZE OUR ASSETS TO GROW THAT. RIGHT. SOMETIMES WHEN WE'RE ASIDE FROM CATEGORY FUNDING. AND AGAIN, I KNOW OUR COMMUNITY ISN'T SO LARGE THAT, YOU KNOW, WE'VE GOT AREAS ALL OVER THE CITY. BUT AGAIN, I THINK IT'S GOING TO BE IMPORTANT IF WE JUST LOOK AT THIS ANNUALLY, I THINK IT'S APPROPRIATE FOR US TO SAY THESE ARE NOT ONLY ARE THESE THE TARGET CATEGORIES OF PROJECTS OR FUNDING THAT WE WANT TO FOCUS ON, BUT THESE ARE THE TARGETED AREAS OF CORRIDORS THAT WE WANT TO FOCUS ON. WE RECOGNIZE, HEY, THIS AREA IS AT A TIPPING POINT, RIGHT? IT HASN'T GOTTEN TO THE POINT WHERE WHERE IT'S BLIND AND WE SEE THIS INVESTMENT. SO WE WANT TO MOBILIZE MORE RESOURCES AND DOLLARS AND GRANTS TO BUILD UPON THAT HEALTHY ECONOMIC TISSUE AS OPPOSED TO JUST TRYING TO SPOON FEED EVERY, YOU KNOW, GRANT OR APPLICATION INDEPENDENT OF WHERE IT IS. I THINK THAT HELPS US. BUT IT ALSO, YOU KNOW, THEN IT'S MORE VISIBLE FOR THE COMMUNITY TO SEE. OKAY. YEAH, THEY'RE REALLY INVESTING IN DOWNTOWN OR WHEATLAND OR CAMP WISDOM OR MAIN STREET. IT'S

[01:10:05]

TANGIBLE. YOU CAN SEE IT. THAT KIND OF GETS LOST WHEN IT'S JUST AN OBSCURE GRANT HERE OR THERE.

SO CATEGORICALLY AND GEOGRAPHICALLY. SO THAT WAS JUST MY THOUGHT. AND I THINK IT'S OKAY IF WE DO IT ANNUALLY. WE'RE NOT JUST SAYING IT. PERPETUITY. THIS IS THE ONLY AREA WE'RE FOCUSING ON. YEP. LET ME JUST LET ME JUST ADD TO THAT. SO. I LIKE THE DIRECTION IN WHICH THE CONVERSATION IS GOING. AND LET ME JUST SHARE THIS WITH YOU. AND YOU CAN TELL ME WHETHER OR NOT I'M IN SYNC. I AGREE THAT WE SHOULD DO A LIMITED AMOUNT OF EMPHASIS AREAS. SO LET'S SAY IF YOU WERE TO ASK ME, HARVEY, WHAT IS IT THAT YOU WOULD LIKE TO FOCUS ON? I WOULD SAY, YEAH, LET'S LET'S FOCUS ON THE FIELD HOUSE. AND THAT COULD BE AN EMPHASIS. AND THEN THAT WOULD SPUR INITIATIVES TO GET MORE UTILIZATION IN THE FIELD HOUSE, WHICH THEN WOULD TRANSFER TO MORE OPPORTUNITIES FOR RESTAURANTS THAT ARE HERE TO. TO, TO FEED INTO, NO PUN INTENDED, THAT GROWTH. AND THE OTHER THING WOULD BE THAT'S ONE. THEN TWO WOULD BE TO THE ARTS.

WE HAVE ARTS COMMISSION. WE HAVE TREMENDOUS IDEAS. AND I FOCUS ON THOSE TWO BECAUSE THEY BOTH REPRESENT PLATFORMS WHERE YOU CAN DO ONGOING PROGRAMS. AS WE GO THROUGH THE YEAR, AND THEN THESE ONGOING PROGRAMS THEN CAN SERVE AS ATTRACTORS TO BRING PEOPLE IN HERE TO ATTEND AND MAYBE JUST TO COME BACK FOR ANOTHER EXPERIENCE, DEPENDING ON, YOU KNOW, WHAT THEY EXPERIENCED AND ENJOY. SO AND SO. AND THEN YOU, YOU KNOW, YOU TALK ABOUT, WELL, WHERE WOULD THIS HAPPEN. WELL OBVIOUSLY THE FIELD HOUSE WOULD, WOULD BE A FOCUS AREA AND THAT SURROUNDING AREA. THEN THE ARTS COULD BE THE MAIN STREET AREA. MAIN STREET INCLUDES CITY HALL AND INCLUDES THE SENIOR CENTER. IT INCLUDES THE LIBRARY. SO THAT WOULD BE ANOTHER AREA THAT WOULD PROBABLY BENEFIT FROM AN ONGOING SERIES OF INITIATIVES THAT TAKE PLACE IN DUNCANVILLE DURING THE YEAR.

SO. RIGHT. IT'S JUST IN THE INTEREST OF TIME. SORRY, YOU'LL GET THE LAST WORD. I JUST WANT TO KEEP I WANT TO KEEP GOING. SO NO, NO, GO AHEAD. KEEP. ALL RIGHT. SO BECAUSE WE HAVE THREE MORE QUESTIONS I KNOW THAT WAS A PARTICULARLY IMPORTANT QUESTION. I'M SURE WE'LL GO BACK AND REVISIT IT TOO. BUT THE SECOND HERE IS YOU KNOW, AND THINKING STRATEGICALLY, IS THERE ANYTHING IN THE RELATIONSHIP BETWEEN THE EDC AND THE CITY THAT NEEDS TO BE EVALUATED OR CHANGED AND INTERPRET THAT QUESTION HOWEVER YOU WANT TO INTERPRET IT? RIGHT. BUT WE HAVE A RELATIONSHIP. WE HAVE A COUNCIL MEMBER. WHAT WHAT IS THIS ANYTHING NEED TO CHANGE IN THAT? ARE WE HAPPY WITH HOW THAT IS? WHAT DO YOU GUYS THINK? SO IT'S ALWAYS BEEN MY EXPERIENCE AND I SHARED THIS WITH STAFF. I'VE ONLY BEEN ON THIS BOARD MAYBE TWO YEARS, BUT AS WITH MOST OF MY CAREER AS A STAFF PERSON, THE EDC, YOU KNOW, IS A COMPONENT UNIT OF THE LOCAL GOVERNMENT. SO I DON'T KNOW ANYTHING FUNDAMENTALLY THAT WE NEED TO CHANGE. I THINK A LOT OF TIMES CHANGE JUST COMES WITH, YOU KNOW, YOU KNOW, HAVING, YOU KNOW, FULLY STAFFED DEPARTMENTS, HAVING ALIGNED VISION, THIS, THIS EXERCISE, YOU KNOW, UPDATING THE COMPREHENSIVE PLAN, ACTUALLY HAVING, YOU KNOW, A STRATEGY THAT THE BOARD CAN WORK WITH THE CITY STAFF ON TO EXECUTE. BUT AGAIN, I, I'M BOTH, YOU KNOW, NEW TO THE BOARD, NEW TO THE COMMUNITY. SO I, I DON'T HAVE THE HISTORY MAYBE THAT SOME OF MY FELLOW BOARD MEMBERS HAVE I, I, I'M EXCITED ABOUT WHAT'S IN PLACE AND BEING A PART OF

[01:15:08]

THIS EXERCISE. GREAT. OKAY. MICHAEL, ONE OF THE THINGS THAT WE WAS DISCUSSED AT THE LAST MEETING WHEN WE WERE DISCUSSING THE BYLAWS IS THE FREQUENCY OF THERE BEING THE FREQUENCY OF A JOINT MEETING BETWEEN THE CITY COUNCIL AND THE CORPORATION, AND MAKING SURE THAT BOTH ENTITIES, THAT THEY'RE IN LINE WITH THE OVERALL GOALS AND OBJECTIVES OF THE CITY, AND THAT IF THE CITY COUNCIL HAS CAPITAL IMPROVEMENT PROGRAMS THAT ARE IN PLACE, THAT THE ECONOMIC DEVELOPMENT STRATEGIES THAT THE DCDC ARE IN LINE WITH THAT, AND THEN THEY'RE COMPLEMENTING EACH OTHER TO GET THE MOST RETURN ON INVESTMENT. BUT IN ORDER FOR THAT TO HAPPEN, THERE HAVE TO BE THESE REGULAR MEETINGS AND THAT COMMUNICATION BETWEEN THE TWO GROUPS TO MAKE SURE THAT WE'RE MAKING THE MOST USE OF ALL OUR RESOURCES. YEAH. I HAVE TWO THINGS. ONE, TO KIND OF GO OFF WITH THE KEEP DUNCANVILLE BEAUTIFUL BOARD. I THINK THAT CURB APPEAL THAT SHE MENTIONED EARLIER IS HUGE. AND I THINK WE CAN ALL DRIVE AROUND THE CITY AND WE SEE SOMETHING THAT'S OUT OF PLACE, WHETHER IT'S TRASH THAT'S FALLEN OFF A TRUCK OR A CHAIR THAT FELL OFF SOMEBODY'S TRUCK OR A LADDER, HOW DOES IT GET REPORTED AND HOW DOES IT GET CLEANED UP TO KEEP THAT CURB APPEAL WHILE PEOPLE ARE JUST, WELL, THAT'S SOMEBODY ELSE'S PROBLEM. I'M JUST GOING TO GO TO MY DOCTOR'S APPOINTMENT. I'M NOT WORRYING ABOUT THAT. AND JUST THAT THAT CURB APPEAL THAT KEEPS THE CITY LOOKING NICER AND THAT THOSE INCIDENCES. YEAH, THE LADDER FALLS OUT ON A BUSY ROAD.

SOMEBODY'S PROBABLY NOT GOING TO STOP IT BECAUSE THEY'RE GOING TO GET HIT, BUT EVENTUALLY SOMEBODY'S GOT TO GET THAT OUT OF THERE AND ADDRESS IT. AND THEN THE CAPITAL IMPROVEMENTS AT THE FIELD HOUSE NEEDS, WHETHER IT'S PARKING, ADDITIONAL PAINTING AROUND THE BUILDING AND THOSE TYPES OF THINGS. I THINK THE DCDC COULD PLAY A BIGGER PART IN RESOLVING SOME OF THE ISSUES AND EYESORES OVER THERE AS A STRATEGIC ASSET, BUT WE NEED A PLAN AS TO WHAT THE COUNCIL WANTS FOR THAT, BECAUSE IF THEY FEEL THEY WANT TO SELL THE FIELD HOUSE IN A FEW YEARS, THEN WHY PUT A LOT OF MONEY INTO IT? OR IF THEY WANT TO KEEP IT FOR A LONG TERM LET, WHAT ARE WE GOING TO HAVE TO PUT IN TO KEEP IT FROM LONG TERM, JUST LIKE OUR HOMES OR CARS? YOU KNOW, WE HAVE TO THINK ABOUT HOW WE WANT TO TREAT OUR ASSET. AND SO I KNOW I WAS JUST GOING TO SAY, AND THE THOUGHT JUST CAME TO ME A FEW MINUTES AGO, IS THERE ANY ASPECT OF THE RELATIONSHIP BETWEEN THE DC, EDC AND THE CITY THAT SHOULD BE EVALUATED OR CHANGED? AND I DON'T KNOW IF THAT'S SPECIFICALLY WHAT I'M ABOUT TO SAY SPECIFICALLY SPEAKS TO THAT, BUT I THINK THERE NEEDS TO BE AN ELEMENT WITHIN ORGANIZATIONAL CULTURE HERE THAT SAYS. I KNOW WHAT MY JOB TITLE IS, BUT I'M ACTUALLY INVOLVED IN ECONOMIC DEVELOPMENT. ECONOMIC DEVELOPMENT IS PART OF MY JOB.

AND SO WHAT DOES THAT LOOK LIKE THAT LOOKS LIKE? THAT LOOKS LIKE THINGS THAT YOU, YOU, YOU YOU GO WHEN YOU SEE THINGS THAT NEED TO BE CHANGED OR NOT IN SYNC OR WHATEVER YOUR INTERACTIONS WITH YOUR FELLOW EMPLOYEES, WITH THE COMMUNITY, WITH CUSTOMERS, THE WAY THAT THE MINDSET IN WHICH YOU APPROACH YOUR JOB CAN CREATE EXPERIENCES FROM PEOPLE THAT INTERACT WITH YOU, THAT LETS THEM KNOW THAT THERE'S SOMETHING DIFFERENT ABOUT DUNCANVILLE. IT'S A MINDSET. AND SO AND REALLY WHEN YOU JUST THE COLD, HARD FINANCIAL FACTS OF LOOKING AT IT, YOU KNOW, UNLESS, UNLESS WE HAVE, YOU KNOW, PEOPLE WHO WANT TO COME HERE AND WHO LIVE HERE, THEN THAT'S WHAT MAKES ALL OF THIS OTHER STUFF POSSIBLE. SO IT'S REALLY EVERYBODY'S JOB. PLUS IT'S ONE OF THE THINGS THAT

[01:20:02]

WE HAVE IN OUR CONTROL. WE CAN'T CONTROL INTEREST RATES, RIGHT? WE CAN'T CONTROL THE NATIONAL ECONOMY, BUT WE CAN CONTROL HOW WE PRESENT OURSELVES TO THE WORLD. RIGHT? THAT'S TRUE. YEAH.

WE CONTROL ZONING. THERE'S A FEW OTHER THINGS WE CONTROL. BUT BUT THERE'S WE CAN'T CONTROL EVERYTHING. THAT'S ONE OF THEM. I'LL COMMENT. THIS QUESTION KIND OF BRINGS TO MIND I'M FROM I'M FROM COUNTY GOVERNMENT. SO I'M NOT FAMILIAR WITH THE CITY DYNAMICS BETWEEN DEPARTMENTS. SO I'M GOING TO DEFER TO MR. BARRERA TO ANSWER THIS FOR ME AND LET US KNOW IF THERE IS SOMETHING THAT YOU HAVE NOTICED SINCE YOU'VE BEEN HERE THAT MIGHT HELP YOU FACILITATE YOUR JOB A LITTLE BIT BETTER THAN WHAT'S CURRENTLY BEING DONE, LIKE WITH PLANNING, I READ SOMEWHERE WHERE PLANNING NEED TO BE SEPARATED FROM DC EDC. OR IS THAT THE CASE? OR DO YOU NEED POLICE AND FIRE INVOLVED? OR I MEAN, JUST DO YOU NEED A REPORT ON ALL THE PROJECTS THAT ARE COMING UP, OR JUST IS THERE ANYTHING THAT YOU COULD COMMENT ON FOR US? YOU KNOW, GOOD QUESTION. I WOULD SAY THAT IN THE IMMEDIATE WE NEED OUR DEPARTMENT VACANCIES TO BE FILLED. YOU KNOW, WE HAVE TWO MANAGERIAL POSITIONS THAT ARE VACANT THAT WE'RE LOOKING TO FILL. AND WE JUST GOT WORD THAT THIS WEEK THAT WE HAVE ANOTHER MEMBER THAT'S GOING TO BE LEAVING US SO THAT THAT WILL PUT US DOWN TO THREE VACANCIES. AND SO JUST RIGHT THERE, YOU KNOW, IT'S A TEAM OF SEVEN. AND NOW WE HAVE TWO VACANCIES PLUS ANOTHER ONE COMING. SO NOW YOU HAVE A TEAM OF FOUR YOU KNOW. AND OUR DEPARTMENT IS SERVES AS A STAFF LIAISON TO GO TO MORE THAN FIVE BOARDS AND COMMISSIONS. SOME OF THESE BOARDS AND COMMISSIONS MEET TWICE A MONTH. SOME OF THEM MEET ONCE A MONTH. SO WE'RE CONSTANTLY ONE DEADLINE AFTER THE NEXT, ONE MEETING AFTER THE NEXT. AND SO WE'RE NOT FINDING OURSELVES HAVING THE TIME TO REALLY PUT TOGETHER THESE SORT OUT POLICIES, PROCEDURES, STRATEGIES TO GET THE CITY MOVING FORWARD AND GET THAT TRAJECTORY. AND SO WE'VE DONE WHAT WE'VE DONE, WE'VE ACCOMPLISHED WHAT WE'VE ACCOMPLISHED IN THIS LITTLE AMOUNT OF TIME. BUT THERE'S MORE TO DO. BUT IT'S JUST IT'S RIGHT NOW IT'S A BIT OF A IT'S A BIT OF A NUMBERS GAME WHEN YOU HAVE, YOU KNOW, WHEN YOU JUST HAVE RIGHT NOW, FIVE MEMBERS, FIVE TEAM MEMBERS, AND YOU'RE SERVING AS STAFF LIAISON TO OVER FIVE BOARDS AND COMMISSIONS, YOU KNOW, AND YOU SAY, WELL, THERE'S 40 HOURS IN A WEEK PLUS, YOU KNOW, VACATION TIME AND EVERYTHING ELSE. IT'S JUST LIKE, OKAY, WHERE DOES IT ALL FIT WITH A TEAM OF FIVE, YOU KNOW? AND NOW, LIKE I SAID, HERE SOON IT'S GOING TO BE A TEAM OF FOUR. SO BUT THE CUSTOMER STILL EXPECTS EXCELLENT CUSTOMER SERVICE, THE AGENDAS TO BE IN ORDER, THE PACKETS TO BE DONE ON TIME. AND THEN I ALWAYS TELL MY TEAM LIFE HAPPENS. THINGS IN PEOPLE'S LIFE JUST HAPPEN. THAT KIND OF PUTS CHANGE IN PLACE MOMENTARILY SOMETIMES. AND WE HAVE TO BE FLEXIBLE AND WE FIND OURSELVES BEING VERY, VERY RESOURCEFUL WITH WHAT WE'VE GOT. WE'VE GOTTEN TO A POINT THAT WE'VE GOTTEN, I WOULD SAY, PRETTY GOOD AT BEING RESOURCEFUL, BUT WE CAN'T CONTINUE GOING IN THAT DIRECTION. IT'S JUST NOT BECAUSE YOU FIND YOURSELF AS A YOU HAVE A TEAM THAT'S PUSHING THROUGH, BUT STARTING TO GET TIRED, TIRED. AND SO WE NEED TO FILL THOSE VACANCIES QUICKLY. SO THEN WE CAN, YOU KNOW, EASE UP A LITTLE BIT AND THEN START LOOKING A LOT MORE STRATEGICALLY, A LOT MORE CALCULATED AND GET MOVING FORWARD. THANK YOU. YEAH, I WILL JUST SAY YOU DID READ THAT IN THE PLAN. SO I KNOW YOU'VE READ THE PLAN. YEAH WE'RE GOOD. YOU ALSO GET A GOLD STAR THE THAT CAME OUT OF A COUPLE OF DISCUSSIONS THAT WE HAD TO SAY ABOUT HOW DO WE REORIENT THE CITY'S FRIENDLY TO BUSINESS KIND OF REPUTATION. RIGHT. AND THE SENSE OF IT WAS IF YOU HAVE PLANNING AND ECONOMIC DEVELOPMENT UNDER THE SAME ROOF, THEN IT'S HARD TO ADVOCATE FOR A BUSINESS BECAUSE THE PLANNER REALLY NEEDS TO ADVOCATE FOR THE POLICIES OF THE CITY WITH RESPECT TO LAND USE AND ALL THOSE KINDS OF THINGS. BUT YOU WANT YOUR ECONOMIC DEVELOPMENT DEPARTMENT TO BE THE BUSINESS ADVOCATE, TO HELP BRING THAT PERSON AND BRING THEM AROUND CITY HALL TO TALK TO ALL THE PEOPLE THEY NEED TO TALK TO AND TO GET GET ALL THE PROCESSES THROUGH, GET THROUGH ALL THE BOARDS, ALL THAT KIND OF STUFF. IT'S HARD TO PLAY BOTH HATS. AT ONE TIME. THAT WAS THAT WAS WHY THAT CAME OUT. RIGHT. IS IT ESSENTIAL FOR YOUR ECONOMIC FUTURE? NO, BUT IT'S JUST IT'S A

[01:25:02]

LITTLE CLEANER. THAT'S ALL RIGHT. I ALSO READ THAT PARTICULAR SECTION, AND I WONDERED ABOUT THAT IN, IN IN CITY GOVERNMENT, WHAT WE HAVE IS A CITY MANAGER. AND SO WHAT COUNCIL DOES AND TO A CERTAIN EXTENT WE DO, WE KIND OF FOCUS ON GUARDRAILS AND EXPECTATIONS.

AND THE CITY MANAGER IS THE ONE WHO'S TASKED WITH. ALIGNING, ALIGNING THE RESOURCES, ACQUIRING THE PLAYERS, DEVELOPING THE PLAYS, THAT SORT OF THING. I DON'T KNOW HOW GOOD A FOOTBALL ANALOGY IS, BUT BUT, BUT THEY BUT THEY THE CITY MANAGER IS IN CONTROL FROM DAY TO DAY. SO CONSEQUENTLY IF. THE GOAL THAT THE COUNCIL SET IS NOT BEING MET, THEN I THINK ANALYSIS NEEDS TO BE APPLIED AS TO SPECIFICALLY WHAT IS IT OR WHAT ARE THOSE THINGS THAT ARE NEEDED IN ORDER TO PUT THE TRAIN BACK ON TRACK. IT MAY OR MAY NOT BE A NEW POSITION. IT MAY BE A SITUATION IN WHICH WE NEED MORE PEOPLE FOCUSED ON FOLLOWING THROUGH. WHAT'S THERE, INSTEAD OF NECESSARILY COMING UP WITH MORE THINGS TO BE THERE. AND AGAIN, I DON'T KNOW. I DON'T KNOW WHAT THE ANSWER IS, BUT I KNOW YOU CANNOT GET TO THAT ANSWER WITHOUT THE INVOLVEMENT OF, OF THE CITY MANAGER, BECAUSE AT THE END OF THE DAY, HE MOVES THE PIECES. AND THAT'S HOW THE GAME IS PLAYED. SO, SO, SO WE AS A BOARD MAY REALLY WANT SOMETHING. STAFF MAY REALLY SEE SOMETHING THAT COULD BE DONE. BUT, YOU KNOW, UNLESS THE CITY MANAGER. IS ON BOARD. AND I'M NOT SAYING THAT THE CITY MANAGER IS NOT ON BOARD, I'M JUST SAYING THAT THERE'S THAT THERE ARE A NUMBER OF THINGS THAT THAT THAT NEED TO BE CONSIDERED AND CAN BE DONE INTERNALLY THAT MIGHT LEAD TO POSITIVE CHANGE THAT DON'T INVOLVE THE BOARD AT ALL. AND THE BOARD HAS TO BE CAREFUL NOT TO GET TOO DEEP IN THE WEEDS. OR THAT'S JUST MAKING THE SITUATION EVEN MUDDIER. AM I MAKING SENSE? I THINK THAT'S WELL STATED, MR. HARVEY. I DEFINITELY APPRECIATE THAT. I MEAN, I, I GUESS I WAS UNAWARE OF THAT, THAT THAT WAS WAS STILL AN ISSUE. I DO RECALL PREVIOUS DIRECTOR, YOU KNOW, KIND OF CARRYING BOTH OF THOSE SILOS. I UNDERSTAND VICTOR'S BEEN ADMIRABLY FILLING IN THAT ROLE, BUT I GUESS I WASN'T UNDER THE ASSUMPTION THAT WE HAD GONE BACK TO THAT MODEL. BUT I THINK MR. HARVEY IS ABSOLUTELY CORRECT WHEN WE'RE TALKING ABOUT OPERATIONAL REORGANIZATION OR STRUCTURAL THINGS. AND THAT'S, THAT'S THAT'S THE CITY MANAGER'S DOMAIN. I'M I'M DEFINITELY THANKFUL THAT WE HAVE, YOU KNOW, AN ECONOMIC DEVELOPMENT DIRECTOR, BUT BUT BUT BUT CERTAINLY BEING YOU KNOW, THE LIMIT TO OUR POLICY JURISDICTION, YOU KNOW, DOESN'T EXTEND TO THOSE OTHER DEPARTMENTS, IN MY UNDERSTANDING, INCLUDING DEVELOPMENT SERVICES, WHICH, YOU KNOW, MAYBE AND VICTOR TO WEIGH IN FOR, NOT MAYBE WHERE A LOT OF THE VACANCIES ARE STOCKPILING. BUT I THINK MR. HARVEY IS ABSOLUTELY CORRECT THAT, YOU KNOW, THE CITY MANAGER IS CERTAINLY CAPABLE OF DETERMINING, YOU KNOW, WHERE THE RESOURCE PRIORITIES ARE NEEDED. ONE OF THE THINGS I'LL JUST SAY JUST, YOU KNOW, I'VE KNOWN MR. FINCH FOR SOME TIME BECAUSE HE USED TO BE IN UPSTATE NEW YORK, WHERE WE'RE LOCATED. AND SO WE HAD A RELATIONSHIP WITH HIM AND I, HE HE'S VERY GOOD AT ORGANIZATIONAL STUFF. LIKE, IT'S

[01:30:02]

ONE OF HIS STRENGTHS, I WOULD SAY. AND I KNOW I'M COMING FROM THE OUTSIDE. I'M NOT NECESSARILY, YOU KNOW, IN THE DAY TO DAY OF THE CITY. BUT ONE OF THE VERY POSITIVE THINGS THAT I'VE SEEN IS THAT OVER THE LAST YEAR, HE'S PUT GOOD PEOPLE IN THOSE LEADERSHIP POSITIONS AT THE DEPARTMENT LEVEL. IT'S TAKEN A WHILE. THERE'S BEEN A LOT OF TURMOIL. I UNDERSTAND. RIGHT.

BUT THE PEOPLE THAT HE HAS THAT ARE IN THERE ARE I THINK ARE SOLID. RIGHT. SO I THINK. I'M RELATIVELY HOPEFUL THAT THAT STARTS TO TRICKLE DOWN THROUGH ALL OF THOSE, YOU KNOW, ALL OF THOSE DEPARTMENTS. AND I JUST KNOW, DOUG, YOU KNOW, MR. FINCH IS THE KIND OF GUY THAT WOULD ONCE HE'S GOT A GOOD PERSON IN THAT ROLE, HE'S GOING TO MAKE SURE THAT THEY HAVE THE, THE, YOU KNOW, THE, THE LATITUDE TO STAFF THEIR DEPARTMENT IN A WAY THAT MAKES SENSE FOR THE DEPARTMENT. AND IF I CAN PIGGYBACK ON WHAT YOU JUST SAID, YOU KNOW, MR. BERRY WAS WAS TALKING ABOUT WORKING WITH THESE COMMITTEES, MAYBE SOMEBODY ELSE CAN WORK WITH THOSE COMMITTEES.

BUT WE CAN SAY THAT. BUT AT THE END OF THE DAY, YES. SO THAT'S A CONVERSATION THAT NEEDS TO BE HAD BETWEEN THOSE TWO GENTLEMEN. I'M SURE THEY CAN WORK IT OUT, BUT I'M JUST SAYING HERE WE CAN JUST LISTEN AND NOD AND SMILE AND. YEAH, SO YEAH, BUT WE BUT WE ENCOURAGE CONSTANT COMMUNICATION SO THAT, YOU KNOW, WE ALL GET TO THE DESTINATION AT THE SAME TIME. YEAH. YEAH THAT'S A GOOD POINT. OKAY. SO OUR THIRD QUESTION HERE JUST TO AGAIN KEEP THINGS MOVING HERE IS ARE THERE ANY ACTIVITIES THAT THE EDC SHOULD BE DOING AND ISN'T CURRENTLY DOING. AND THE ANSWER MAY BE NO. WE'RE SATISFIED WITH THIS. I DON'T THINK ANYTHING IN PARTICULAR CAME UP DURING THE ORGANIZATIONAL PLAN WITH THIS, BUT WE WANT TO ASK THE QUESTION, JUST IN FAIRNESS TO EVERYBODY, THIS IS, YOU KNOW, YOU MIGHT THINK OF AS LIKE A RESOURCE ALLOCATION, RIGHT? ARE WE DOING THE RIGHT THINGS, THE RIGHT ACTIVITIES? RIGHT. DO WE NEED TO BE THINKING ABOUT DOING ANYTHING ELSE? SO. YOUR QUESTION GOT ME THINKING. AND THIS IS SOMETHING THAT I JUST THOUGHT OF. AND I ACTUALLY HAVEN'T BECAUSE I THOUGHT ABOUT IT AND SHARED IT WITH THE BOARD. BUT I'M THINKING, YOU KNOW, AS FAR AS ACTIVITIES AND INITIATIVES, YOU KNOW, WE SHOULD BE THINKING ABOUT WHEN WE TALK ABOUT BEING STRATEGIC AND CALCULATED AND ETC, HAVING CONVERSATIONS WITH THE CHAMBER OF COMMERCE TO MAKE SURE THAT THEIR INITIATIVES, DC, EDC ARE IN LINE AND THAT YOU'RE NOT DUPLICATING EFFORTS, THAT YOU'RE SUPPORTING EACH OTHER. AND THERE IS COHESION BETWEEN THE TWO BOARDS, AND YOU'RE WORKING TOWARDS THE SAME GOAL. I'M NOT SUGGESTING THAT THEY'RE NOT. BUT AGAIN, GETTING TOGETHER, HAVING THAT MEETING OF THE MINDS THAT, ALL RIGHT, WHAT ARE YOU DOING? THIS IS WHAT WE'RE DOING. HOW CAN WE SUPPORT EACH OTHER? YOU KNOW, MAYBE WE COULD DO THIS FOR YOU AND YOU COULD DO THAT, YOU KNOW, JUST LIKE THAT. I THINK WHAT WOULD HELP AS WELL. OKAY, GOOD. WELL, HERE, I'LL JUST THROW ONE THING OUT THERE. AND AGAIN, I'M NOT SAYING THAT THIS IS WHAT YOU NEED TO DO, BUT JUST AS AN IDEA, YOU KNOW, WE TALKED EARLIER, A NUMBER OF FOLKS TALKED ABOUT SOME DIFFERENT WAYS THAT WE CAN USE OUR GRANT RESOURCES. RIGHT? EVENTS, FACILITY, EXPERIENTIAL OPPORTUNITIES, ALL THOSE KINDS OF THINGS. THOSE COULD DEPENDING ON HOW WHAT DIRECTION YOU GO. THOSE COULD TRANSLATE INTO A NEW ROLE FOR THE EDC. RIGHT. SO FOR EXAMPLE, YOU KNOW, WE TALKED EARLIER ABOUT THE IDEA OF EXPANDING THE SPORTS FOCUS TO A LARGER PART OF THE SUPPLY CHAIN. RIGHT. AND, YOU KNOW, MAYBE A SPORTS MEDICINE, A CLINIC, A PHYSICAL THERAPIST, WHATEVER IT IS. RIGHT. WELL, YOU COULD HAVE A NEW ACTIVITY, WHICH WOULD BE, YOU KNOW, IF THAT'S OUR TARGET. WELL, WE NEED A MARKETING CAMPAIGN AND WE NEED SOMEONE TO GO DRUM THOSE BUSINESSES UP AND BRING THEM TO TALK TO THEM. RIGHT. THAT'S A THING. RIGHT? SO AGAIN, I'M NOT SAYING YOU SHOULD DO THAT. I'M JUST SAYING THAT COULD BE SOMETHING THAT WOULD BE ADDED TO THAT ACTIVITY LIST OF THE EDC. RIGHT. BECAUSE YOU ARE IF YOU'RE CHANGING THE FOCUS OF YOUR GRANT APPLICATION, YOU WANT TO CHANGE. LIKEWISE KIND OF HOW YOU'RE STAFFING, RIGHT? NOT HOW YOU'RE STAFFING, BUT HOW ARE YOU UTILIZING YOUR STAFF RESOURCES. AND I GUESS I HAVE AN EXAMPLE, BECAUSE YOU MENTIONED THE CHAMBER OF COMMERCE. RIGHT. IT MAY BE AN OPPORTUNITY FOR US TO ALIGN OUR BUSINESS RETENTION CALLS. RIGHT. THE CHAMBER BY THEIR STRUCTURE, THEY'RE REPRESENTING EXISTING BUSINESS OWNERS IN THE COMMUNITY. RIGHT. SO AND AS A DEPARTMENT, AS A

[01:35:05]

BOARD, WE WANT TO MAKE SURE WE'RE NOT JUST SPENDING ALL OF OUR FOCUS AND ENERGY ON ATTRACTING NEW INVESTMENT. RIGHT. THAT ISN'T ALREADY HERE. SO THE CHAMBER COULD BE A RESOURCE BOTH IN TERMS OF AN EXTENSION OF A STAFF EFFORT, AND THEN THEY'RE ALREADY PLUGGED IN.

SO HEY, LET'S TAKE A LOOK AND ALIGN YOUR MEMBER INVENTORY WITH MAYBE WHAT OUR BUSINESS INVENTORY, YOU KNOW, THE CITY LOOKS LIKE AND FIGURE OUT MAYBE HOW WE CAN PARTNER, YOU KNOW, ON A, ON A, ON A, ON A WIDER A MORE ROBUST BUSINESS RETENTION AND EXPANSION PROGRAM. RIGHT.

THEY'RE INTERESTED IN ADDING MORE MEMBERS. WE'RE INTERESTED IN MAKING SURE WE'RE ENGAGING THE EXISTING, YOU KNOW, BUSINESS COMMUNITY, LEARNING ABOUT, YOU KNOW, WHAT'S WORKING, WHAT CONCERNS MAYBE THEY MIGHT HAVE, RIGHT, WHAT EXPANSION PLANS THEY MIGHT HAVE OR MAYBE WHAT WHAT WE'RE AT RISK OF LOSING. AND THEN, LIKE YOU SAY, CERTAINLY THE CHAMBER AGAIN, INTERESTED IN BUILDING THEIR COALITION AND THEIR FOOTPRINT. SO WHEN YOU MENTIONED THAT THAT THAT'S THE THOUGHT I HAD WAS, HEY, MAYBE THIS IS SOMETHING WHERE WE CAN BOTH ACCOMPLISH SOME MUTUALLY, YOU KNOW, BENEFICIAL GOALS. OKAY. BY THE WAY, THE LAST QUESTION, JUST IN THE AVOIDANCE OF DOUBT, OR I GUESS FOR CLARITY, MAYBE INDUSTRY SECTORS IS NOT THE RIGHT WAY TO SAY IT.

IT'S REALLY WHAT TYPES OF BUSINESSES. THAT'S HOW THE QUESTION PROBABLY SHOULD READ.

WHAT TYPES OF BUSINESSES DO YOU THINK THE CITY SHOULD BE FOCUSED ON TARGETING? RIGHT. AND WE JUST MENTIONED A COUPLE OF THINGS. RIGHT. BUT I WANT TO MAKE SURE WE COVER THAT THAT TOPIC AS WELL BECAUSE THAT COULD THOSE LAST TWO QUESTIONS COULD BE RELATED. RIGHT. SO ON THAT ANY ANY OTHER THOUGHTS FOR TARGETS THAT WE COULD HAVE IN OUR STRATEGIC PLA, IN TERMS OF THE KINDS OF BUSINESSES THAT WOULD BE COMPLEMENTARY TO DUNCANVILLE, THE VISION OF THE, YOU KNOW, THE VISION THAT'S COMING OUT OF THE COMP PLAN FOR THE FUTURE OF DUNCANVILLE AND FOR ECONOMIC DEVELOPMENT PURPOSES. ANYTHING ELSE THAT YOU CAN THINK OF THAT WE WOULD WANT TO PUT INTO THIS PLAN? I THINK ONE OF THE THINGS I THINK WE'RE NOT GO AHEAD. IS THAT YOU, GREG? GO AHEAD. YES, SIR. YES, SIR. THE ONE THING I KEEP HEARING ABOUT IS RESTAURANTS. EVERYBODY IN TOWN WANTS TO GO RESTAURANTS. AND WHILE WE TRY TO, WE HAVE ONE RESTAURANT THAT'S TRYING TO COME TO TOWN. AND I THINK THEY'RE KIND OF STRUGGLING WITH SOME THINGS, BUT I. I'M NOT QUITE SURE WHAT THE MAGIC BULLET IS ABOUT REALLY HELPING AND PARTNERING WITH THE, THE CAPITAL INFRASTRUCTURE TO BRING THEM HERE. BECAUSE THE RESTAURANT INDUSTRY CAN BE VERY FICKLE. YOU KNOW, YOU COULD HAVE SOMETHING THAT THAT IN ONE TOWN EVERYBODY LOVES, YOU BRING IT TO THE ANOTHER TOWN AND NOBODY'S THERE. IT'S CRICKETS AND VICE VERSA. AND SO, YOU KNOW, AS THEY FIND THEMSELVES IN PART OF THE STRATEGIC THING THAT I THINK ABOUT IS YOU MAKE THIS INVESTMENT, ARE THEY GOING TO BE THERE IN A YEAR VERSUS WHAT YOU PUT INTO IT? HOW DO WE RECOUP THAT TO PROTECT OUR CITIZENS? BECAUSE ESSENTIALLY THIS IS CITIZENS MONEY THAT WE'RE SPENDING IN GOOD FAITH AND GOOD EFFORT. BUT LIKE OUR CAR OR OUR HOUSE, WE HAVE TO PUT IN CAPITAL MONEY TO KEEP IT UP AND GOING. OR CAN WE GO BUY NEW IT? THOSE ARE THE OPTIONS YOU NEED TO MAINTAIN IT. OR YOU GO BUY NEW. AND SO NO, I WAS GOING TO SAY AND SOMETHING THAT VICTOR WAS SAYING EARLIER KIND OF TIES INTO THE THING THAT THAT YOU ARE SAYING NOW AND THAT IS, YOU KNOW, HE WAS TALKING ABOUT CLAWBACKS, YOU KNOW, AND WHEN YOU SAID WHAT YOU WERE SAYING, THAT'S EXACTLY THE WORD THAT CAME INTO MY MIND, YOU KNOW, AND THE AND THE THING IS, YOU KNOW, IF YOU TAKE A MINUTE TO LOOK AT THE CLIENTELE WE'RE GOING TO BE WE'VE BEEN WORKING WITH, WILL PROBABLY CONTINUE TO WORK WITH IN THE FUTURE. WE'RE TALKING ABOUT SMALL BUSINESS AND SMALL BUSINESS, YOU KNOW, IS TO REPEAT, A KNOWN IS THE BACKBONE OF THE AMERICAN ECONOMY. BUT BUT SMALL BUSINESS, AS YOU SAID, CAN BE VERY FICKLE. I MEAN, THE FOOD INDUSTRY IN PARTICULAR IS VERY COMPETITIVE. AND SO. AND, YOU KNOW, BUSINESSES HAVE A LIST OF DESIRABLES, YOU KNOW, THAT IN SOME INSTANCES, JUST WE IN DUNCANVILLE ARE NOT ABLE TO FULFILL. THAT'S WHY THERE'S NO

[01:40:08]

CHEESECAKE FACTORY. YOU KNOW, BECAUSE WE BUT ANYWAY, I'M NOT GOING TO SAY THAT. BUT THERE'S A REASON WHY DAYTIME POPULATION TO SUPPORT. TRUE. THE VERY YOU KNOW. RETAIL END USERS, YOU KNOW PICK A FLAVOR OR TYPE THAT'S THAT'S WHAT THEY OFTENTIMES RESPOND BACK TO US WITH. RIGHT.

I ACTUALLY LIKE AS IF GOING BACK TO THE QUESTION, IT'S I LIKE HOW IT'S WORDED INDUSTRY SECTORS, BECAUSE THAT'S HOW WE SHOULD BE THINKING ABOUT THIS. BUT MORE SPECIFICALLY, WHAT DOES THE DATA, A LOT OF WHICH THAT YOU COVER AT THE START OF THE PRESENTATION, WHAT DOES IT TELL US? BECAUSE, YOU KNOW, WE CAN SAY, HEY, WE WANT TO TARGET MORE. YOU KNOW, HIGH EARNING JOBS, WHITE COLLAR TECH, ETCETERA. BUT IN THOSE INDUSTRIES, WHAT DO THEY SEE THEN WHEN THEY LOOK AT OUR DATA? DO WE HAVE THE WORKFORCE, THE SKILLED WORKFORCE TO SUPPORT THAT INDUSTRY? OR AS MR. HARVEY POINT OUT, IF IT'S A SPECIFIC RETAIL USER, DO YOU HAVE THE CRITICAL MASS, THE DENSITY, YOU KNOW, PER, YOU KNOW, MILE TO SUPPORT IT? SO I THINK IT'S A GREAT QUESTION, BUT I THINK THE ANSWER TO THAT QUESTION SHOULD BE, YOU KNOW, SHOULD BE REVEALED FROM WHO WE CURRENTLY ARE AS A COMMUNITY. AND IF WE SAY THESE ARE OUR PREFERENCES, THEN WHAT'S IT GOING TO TAKE? YOU KNOW, FOR EXAMPLE, LIKE WITH OUR HOUSING POLICY, OUR ZONING ORDINANCES, THINGS THAT COULD, YOU KNOW, AGAIN, HELP INCREASE THE LIKELIHOOD THAT WE CAN ATTRACT SOME OF THE FILL IN THE BLANK TARGET INDUSTRIES, TYPES OF BUSINESSES. ET CETERA. THAT WE WANT TO EITHER ATTRACT AND OR RETAIN. YEP. MICHAEL, AS YOU GUYS ARE LOOKING AT THE STRATEGIC PLAN, THE ONE THING THAT I SEE IN TOWN IS THAT OUR AVAILABLE PROPERTIES, WHILE WE MAY SAY WE WANT ELEVATED RESIDENTIAL STRUCTURES TO GET THAT POPULATION GROWTH, BUT WE ALLOW I'M GOING TO USE THE WAREHOUSE ON DUNCANVILLE ROAD AS AN EXAMPLE. WELL, THAT'S A GREAT TAX BASE ADDITION TO THE CITY. IT DIDN'T BRING MUCH POPULATION. YEAH. AND SO BUT COUNCIL APPROVED IT. AND WHETHER OR NOT IT WAS ZONED PROPERLY AND IT HAD TO BE REZONED I DON'T KNOW IF IT WAS ZONED PROPERLY AND IT JUST WE WERE ABLE TO DO IT. BUT IF WE'RE LOOKING TO, TO, TO SPECIFICALLY BE MORE RESIDENTIAL THAN OUR ZONING HAS TO MATCH, YOU KNOW, THAT TYPE OF PRODUCT.

AND AGAIN, IT GETS INTO THE DIVERSITY OF THE PRODUCT THAT'S AVAILABLE. AND WHAT ZONING DO WE HAVE AVAILABLE FOR THREE STORY CONDO TYPE TOWNHOMES OR SOMETHING THAT THAT ARE OUT THERE. AND I'VE SEEN SOME VERY NICE PRIVATELY OWNED CONDOS THAT ARE TWO AND THREE STORIES, BUT THEY'RE ON VERY SMALL LOTS, BUT. THE POPULATION OUT THERE THAT ENJOY THAT TYPE OF STYLE OF HOME, AND THEY DON'T WANT THAT SINGLE FAMILY HOME WITH LITTLE YARD TO TAKE CARE OF. AND NOW IS REALLY YOUR TIME TO IMPLEMENT THAT, BECAUSE THE COMP PLAN IS UNDERWAY. RIGHT. AND THE FUTURE LAND USES ARE BEING, YOU KNOW, DESCRIBED IN THE COMP PLAN, THERE'S A FUTURE LAND USE MAP THAT WILL BE PART OF THAT. BUT ONCE YOUR COMPREHENSIVE PLAN IS ADOPTED BY CITY COUNCIL, ALMOST ALWAYS THE VERY NEXT STEP IS ADAPTING YOUR ZONING AND YOUR UNIFIED DEVELOPMENT ORDINANCE TO MATCH YOUR NEW COMP PLAN. RIGHT. AND THAT'S WHERE YOU GET INTO. COULD WE PUT A THREE STORY RESIDENTIAL BUILDING IN THE TOWN, IN THE CITY? COULD IT EVEN BE POSSIBLE IN OUR ZONING? WHAT WOULD WHAT WOULD BE REQUIRED? WHERE COULD IT GO, THAT KIND OF THING? OR I MEAN, THE BIG THING RIGHT NOW IN IT'S NOT NOT RIGHT NOW, BUT LIKE IT'S MORE RECENT IN THE IN PLANNING IS THINGS LIKE DENSITY BONUSES. RIGHT. WHICH YOU CAN SAY IF A DEVELOPER MEETS THESE REQUIREMENTS INSTEAD OF X NUMBER OF UNITS PER ACRE, THEY CAN GET Y NUMBER OF UNITS PER ACRE. RIGHT. SO YOU'RE SORT OF HELPING THEM GET A LITTLE BIT MORE DENSITY, WHICH HELPS WITH THEIR FINANCIAL. BUT ALSO THE CITY GETS SOMETHING OUT OF IT BECAUSE YOU SAY, WELL, YOU GET THAT DENSITY BONUS IF YOU DO X, Y AND Z, RIGHT. YOU KNOW, THOSE ARE ALL THINGS THAT YOU THAT ARE GOING TO BE RIGHT AROUND THE

[01:45:01]

CORNER FOR DECISIONS THAT YOU NEED TO MAKE AS A COMMUNITY. RIGHT. BUT LET'S ACTUALLY I'M GLAD WE CAME BACK TO THIS BECAUSE I KIND OF I FEEL LIKE THIS GROUP COULD HELP INFORM THE COMP PLAN PROCESS WITH EMMA AND DISCUSSING WITH CITY COUNCIL THAT QUESTION OF VERTICAL OR NOT. RIGHT. AND I KNOW IT'S NOT FOR US TO DECIDE, BUT WE CAN GIVE INPUT ABOUT IT. RIGHT? IF YOU WANT RESTAURANTS, YOU NEED ROOFTOPS, RIGHT? AND AGAIN, IF YOU WANT GROWTH, YOU NEED MORE RESIDENTIAL UNITS. AND THE WAY TO GET THERE IS VERTICAL. SOME PEOPLE DON'T WANT VERTICAL. WHAT IS THE CDC SAY ABOUT THAT? DO YOU SEE IN THAT BALANCE OF GROWTH VERSUS COMMUNITY CHARACTER? DO YOU SEE VERTICAL DEVELOPMENT AS A POSITIVE THING? AND WE WANT TO TELL CITY COUNCIL THAT. OR DO YOU SEE IT AS LIKE, ACTUALLY WE KIND OF WE KIND OF LIKE THE WAY WE ARE RIGHT NOW.

WE DON'T WANT TO HAVE THAT. SO I KNOW IT'S AN OPEN ENDED QUESTION, BUT IT'S AN INTENSELY THAT WAY. WHAT DO YOU THINK? I'LL TELL YOU WHAT I'VE SHARED WITH COUNCILS OVER THE YEARS AND MORE, MORE FREQUENTLY HERE OF LATE, YOU KNOW, WITH A FEW OF THE CLIENTS THAT I REPRESENTED IN TALKING WITH COUNCIL, THE REALITY IS. YOU KNOW, I. MULTISTORY OR MULTI-FAMILY DWELLING UNIT IS A MORE EFFICIENT USE OF THE LAND. IT GENERATES MORE REVENUE PER ACRE.

RIGHT. A LOT OF US, A LOT OF CITIES ARE FINDING THAT, YOU KNOW, CERTAINLY ALL OF US WHO ENJOY THE BENEFITS AND WE LOVE OUR, OUR, OUR PLOT OF LAND, OUR SLICE OF THIS AMERICAN DREAM, YOU KNOW, BUT OVER TIME, WE FIND AND I SAY WE AS CITIES FIND IT DIFFICULT. THEN FOR THOSE.

INDIVIDUALLY PLATTED PARCELS TO GENERATE THE REVENUE NECESSARY TO EVEN PAY FOR THE ROADS THAT ARE ACCESSED THAT WE USE TO ACCESS OUR, YOU KNOW, OUR, OUR LOTS AND NEIGHBORHOODS. WHEREAS, AGAIN, THOSE MULTI-STORY UNITS AGAIN, I GUESS I GUESS WHAT I'M TRYING TO SAY IS WE DON'T HAVE TO BE SO EXCLUSIVE TO SAY THAT THERE'S ONLY ONE TYPE OF HOUSING PRODUCT THAT WORKS, RIGHT? I DIDN'T ALWAYS LIVE IN THE TYPE OF PROPERTY THAT I LIVE IN NOW. RIGHT? YOU KNOW, THERE'S MAYBE THIS NOTION THAT TO HAVE A MORE REFLECTIVE AND DIVERSIFIED COMMUNITY IN TERMS OF OUR LIFE MILESTONES, THIS IS WHAT'S MISSING IN OUR COMMUNITY, RIGHT? WE HAVE GREAT NEIGHBORHOODS, GREAT SINGLE FAMILY NEIGHBORHOODS. WE EVEN HAVE SOME, YOU KNOW, REALLY LARGE APARTMENT COMMUNITIES THAT ARE OLDER THAT MAYBE NEED SOME REINVESTMENT. AND WE'VE GOT LITTLE POCKETS OF TOWNHOME AND CONDO COMMUNITIES. RIGHT. AND I THINK IN LOOKING AT IT LIKE THAT, OVER TIME, THIS THE CITY HAS SHOWN THAT IT IS OPEN TO THOSE TYPES OF PRODUCTS. BUT THE, THE VERTICAL RIGHT, THE MULTI STOREY THING, THAT'S JUST SOMETHING I GUESS THAT MOST PEOPLE WHO, YOU KNOW, DECIDE NOT TO LIVE IN, YOU KNOW, THE CENTRAL BUSINESS DISTRICT OR, YOU KNOW, LARGE CITIES WITH REALLY URBAN IDENTITY MAY FEEL LIKE THAT'S WHY I DON'T LIVE THERE BECAUSE I WANTED TO GET AWAY FROM THAT AND BE IN THIS, YOU KNOW, 12 OR 18 HOUR COMMUNITY, YOU KNOW, BEDROOM, SOME OF THE, YOU KNOW, MONIKERS THAT WE ALL UNDERSTAND THAT IT DOES ASSOCIATED WITH, YOU KNOW, CITIES LIKE OURS. SO BUT IT'S ALSO PLANNING, YOU KNOW, IT'S A PLANNING DISCUSSION, THE LAND USE SO THAT THAT TECHNICAL PIECE IN TERMS OF, OKAY, WHAT'S ADEQUATE SIGHT LINES, SETBACKS, ALL OF THOSE THINGS. SO AND THEN IT JUST DEPENDS ON WHERE, RIGHT I MEAN, THIS THIS IS PROBABLY ISN'T SOMETHING THAT'S GOING TO BE ABLE TO BE APPLIED EVERYWHERE. BUT CERTAINLY IT SEEMS LIKE THERE WOULD BE CERTAIN PARTS OF THE COMMUNITY WHERE IT COULD WORK, AND IT WOULD MAY BE WORTH IT FOR US TO ALLOW FOR THAT POSSIBILITY. AND THAT'S KIND OF HOW YOU DO IT. IT'S LIKE, OKAY, YEAH, WE'LL ALLOW FOR THREE FOUR STORY STRUCTURES, BUT ONLY IN THESE DISTRICTS. THAT WOULD THAT WOULD BE MY THOUGHT IS SOMETIMES IN TERMS OF HOW I'VE BEEN ABLE TO NAVIGATE THAT CONVERSATION WITH GOVERNING BODIES. MICHAEL, I'D LIKE TO SPIN OFF WHAT HE WAS MENTIONING. OUR CAMP WISDOM AND CLARK ROAD CORRIDORS ARE BASICALLY SURROUNDED BY DALLAS, AND THERE ARE MORE AND MORE REZONING SIGNS GOING UP ON THOSE CORRIDORS. SO AS YOU LOOK AT THE COMP PLAN, WHAT'S THE INTENDED PURPOSE OF THESE NEIGHBORING PROPERTIES AND WHAT ARE THEY TURNING THOSE INTO IN THE CITY OF DALLAS THAT WE MAY, AS

[01:50:04]

DUNCANVILLE PEOPLE VOTE, EXPRESS OUR OPINION TO DALLAS? YES, WE LIKE THOSE. NO WE DON'T. AND WHETHER THEY LISTEN TO US BECAUSE WE'RE DUNCANVILLE PEOPLE IN THE CITY OF DALLAS. PEOPLE.

BUT THOSE PROPERTIES ARE GOING TO HAVE AN IMPACT TO OUR SCHOOLS AND TO THE CITY, DEPENDING ON WHAT GOES IN THERE. AND IF THERE'S SOMETHING THAT GOES IN THERE THAT BRINGS A LOT OF CRIME AND A LOT OF CAR ACCIDENTS, BECAUSE PEOPLE ARE JUST DOING THINGS AND NOT MAINTAINING THEIR CARS AND GETTING IN ACCIDENTS. AND MAYBE THAT'S PUTTING A PRESSURE ON US AS THEY COME TO DUNCANVILLE BECAUSE OF POLICE RESPONSE AND FIRE RESPONSE THAT'S PULLING THOSE RESOURCES AWAY, BECAUSE OUR NEIGHBORS ARE DOING WHAT THEY WANT AND THEY'RE NOT MAYBE GIVING CONSIDERATION TO US. YEAH. SO JUST A THOUGHT. I WOULD, I, I WOULD AGREE WITH WITH WHAT HAS BEEN SAID TO A CERTAIN EXTENT I THINK. THERE ARE THERE ARE A COUPLE OF AREAS IN THE CITY WHERE MULTIFAMILY MIGHT BE A GOOD FIT. SHOUT ME DOWN IF YOU DISAGREE, BUT I'M THINKING THAT THAT PLOT OF LAND OVER BY PAPPADEAUX. COULD POSSIBLY BE A PLACE. IT'S NOT DEVELOPED NOW, WITH THE EXCEPTION OF JUST, YOU KNOW, PAPPADEAUX AND SOME OF THE OTHER THINGS THAT THAT ARE THERE. BUT THAT MIGHT THAT COULD BE A PLACE OR. LIKE FOR EXAMPLE, ON ON CAMP WISDOM WHERE OUR EXISTING.

EXISTING MARKET IS ALREADY. AND WITH ALL THOSE PARKING LOTS, YOU KNOW, MAYBE YOU COULD TAKE SOME OF THOSE PARKING LOTS AND DO SOMETHING WITH IT. BUT, YOU KNOW, BY BY AND LARGE, I HAVE PERSONALLY EXPERIENCED A LOT OF. CONNECTION TO SINGLE FAMILY DEVELOPMENT. BUT AGAIN, I THINK IT IT COULD WORK. IT JUST DEPENDS ON WHAT AREA OF TOWN YOU'RE TALKING ABOUT. YEP. WELL, I WOULD LIKE TO SUGGEST THAT WE TAKE A FIVE MINUTE BREAK. WE HAVE FOOD OVER HERE. LET LET OUR BRAINS TAKE A LITTLE REST HERE, GRAB SOMETHING TO EAT, AND THEN WE CAN KEEP DISCUSSION GOING.

DOES THAT SOUND OKAY? SOUNDS GOOD TO ME. ALL RIGHT, MICHAEL, HOW MUCH OF A DISCUSSION DO YOU THINK WE'RE GOING TO BE? PROBABLY PRETTY BRIEF. I THINK WE COVERED MOST OF THE MAIN POINTS. I THINK I ONLY ASKED BECAUSE IF YOU TAKE UP FIVE MINUTES, AND WE JUST FOR LOGISTICS, DON'T WE STOP THE MEETING, STOP THE RECORDING OR IS IT SOMETHING THAT DO WE HAVE, YOU KNOW, FIVE MORE MINUTES OF ENERGY TO JUST TO FINISH THROUGH THE AGENDA ITEMS AND JUST ADJOURN AND DENNY. OH, IF YOU WANT TO DO THAT, I'M FINE TOO. I JUST DIDN'T WANT TO I DIDN'T WANT TO. IF PEOPLE ARE HUNGRY, I JUST DIDN'T WANT TO KEEP THEM FROM GETTING THEIR FOOD. RIGHT.

OKAY. I'M JUST. NO, THAT'S GOOD, I'M GOOD. OKAY, WELL, LET'S KEEP GOING THEN. AND I THINK WE REALLY ONLY HAVE A COUPLE OTHER THINGS. THIS THIS DISCUSSION ON VERTICAL. AND I DO THINK I WILL JUST SAY AND EMMA OF COURSE IS THE URBAN PLANNER. BUT YOU KNOW, THE, THE THINKING ON THINGS LIKE MULTIFAMILY AND MIXED USE IS THAT THEY'RE MOST APPROPRIATE IN SORT OF THE DOWNTOWN AREAS, BECAUSE YOU WANT TO HAVE A CONCENTRATION OF PEOPLE THAT ARE GOING TO FREQUENT THOSE BUSINESSES. RIGHT. AND I ALSO FIND THAT THAT'S KIND OF THE DIRECTION A LOT OF PLACES ARE MOVING. RIGHT. AND IT DOESN'T MAKE ANY I MEAN, TO BECAUSE I ALSO, YOU KNOW, I'M A SINGLE FAMILY HOME GUY, RIGHT? I MEAN, THAT'S THE WAY IT IS, RIGHT? BUT I CAN TELL YOU, THERE'S A LOT OF PEOPLE IN MY AGE SET. THEY DON'T WANT A SINGLE FAMILY HOME. THEY WANT TO BE IN A CITY, AND THEY WANT TO BE DOWNTOWN WHERE THEY CAN WALK TO EVERYTHING. RIGHT? AND THEN, OF COURSE, OUR YOUNGER PEOPLE LIKE EMMA BECAUSE EMMA, YOU KNOW, THAT'S EXACTLY YOU KNOW, SHE, SHE, SHE WANTS TO BE ABLE TO WALK TO WORK AND ALL THAT KIND OF STUFF. AND THAT'S THAT'S WHERE YOU PUT THEM. YOU PUT THEM WHERE ALL THE SERVICES ARE, WHERE ALL THE BUSINESSES ARE, WHERE THE WORK IS, WHERE YOU CAN GET AROUND. RIGHT. SO I JUST WANT TO MAKE SURE THAT, YOU KNOW, THERE ARE MORE APPROPRIATE PLACES TO PUT THEM AND LESS APPROPRIATE PLACES TO PUT THEM. AND IF I HAD MY WAY, I WOULD SAY, LET'S PUT IT, LET'S PUT IT IN IN DOWNTOWN AREAS WHERE THERE ARE BUSINESSES, RIGHT? IT MAKES

[01:55:05]

SENSE TO ME AND HOPEFULLY TRANSPORTATION AND ALL THE KIND OF OTHER THINGS. OKAY. SO I'M GOING TO ASK THE OPEN ENDED QUESTION, REALLY, THAT'S THIS SORT OF THE LAST TOPIC I HAD, WHICH IS JUST WHEN WE THINK ABOUT ECONOMIC STRATEGIES, WE'VE TALKED ABOUT USE OF OUR FUNDS, WE'VE TALKED ABOUT DIFFERENT INDUSTRIES WE CAN TARGET. WE TALKED ABOUT RESIDENTIAL GROWTH AND WHERE WE CAN PUT IT, AND VISION AND ALL THIS KIND OF THING. I JUST WANT TO ASK THE OPEN ENDED QUESTION, IS THERE ANYTHING ELSE THAT WE REALLY NEED IN THIS ECONOMIC DEVELOPMENT STRATEGY? IS THERE ANY POLICY CHANGE? IS THERE ANY ACTIVITY? IS THERE ANYTHING ELSE THAT YOU WANT TO TELL THE CITY COUNCIL IN THIS, IN THIS PLAN TO SAY, WE REALLY NEED THIS TO HAPPEN FOR OUR ECONOMIC FUTURE, RIGHT. SO IT'S THE CATCH ALL QUESTION, RIGHT? WHAT ELSE DO YOU HAVE? MY BIGGEST THING IS THE FIELD HOUSE AND THE DIRECTION OF IT. RIGHT NOW THAT IS OUR BIGGEST, I THINK, JEWEL THAT THE CITY HAS. AND I THINK WE JUST NEED A REALLY STRONG PLAN FOR THAT. OKAY. HOW DO WE SEE. OKAY. AND LET ME JUST SAY IT, I WOULD LIKE FOR THIS GROUP TO CONTINUE TO WORK WITH THE ARTS COMMISSION BECAUSE I THINK THAT IS A VIABLE PART OF OUR FUTURE. WE'VE NOT TALKED A LOT ABOUT TRANSPORTATION, BUT I WAS JUST CURIOUS AS TO WHETHER OR NOT I MEAN, MAYBE THERE ARE SOME MEMBERS HERE THAT KNOW THE CITY'S POSITION ON PARTNERING WITH DART OR I MEAN, WE HAVE I MEAN THAT, YEAH, I SEE THE SMILES FOR THOSE FOLKS THAT DO WANT TO STAY DOWNTOWN IN THOSE AREAS AND WANT TO WALK TO WORK. I NOTICED THAT WE DO HAVE BIKE LANES AROUND IN CERTAIN AREAS, BUT SHOULD WE EXPAND ON THAT RIGHT TO GO ALONG WITH THOSE PROPERTIES? ARE OUR TRANSPORTATION STUFF. WE DO HAVE STAR TRANSIT, AS YOU MENTIONED, RIGHT? THAT WILL GET YOU TO DART. AND THE OTHER THING IS, I THINK WE DO HAVE A CITY WIDE BIKE PLAN. AND THERE SHOULD BE A TRAIL PLAN TOO. YEAH, THE TRAIL PLAN TOO. YEAH, YEAH. AND I'M GOING TO PUT YOU ON THE SPOT. BUT JUST BECAUSE YOU'VE BEEN, YOU KNOW, LEADING UP THE COMP PLAN, IS THERE ANYTHING TRANSPORTATION RELATED THAT THAT THIS GROUP SHOULD KNOW ABOUT.

NOPE. ARE YOU THERE? YEAH. SORRY. I GOT A LOT OF SCREENS GOING ON. SO KEEPING COPIOUS NOTES. SO I DON'T ACTUALLY HAVE SPECIFICS REGARDING TRANSPORTATION, BUT HOPEFULLY THIS GROUP WILL BE EXCITED TO HEAR THAT. THERE HAS BEEN DISCUSSIONS ABOUT KIND OF OVERLAPPING SYNERGIES REGARDING EXPLORING OPPORTUNITIES TO ENHANCE PUBLIC TRANSIT. SO WHETHER IT BE DART OR STAR, AND THEN OVERLAPPING PUBLIC TRANSIT WITHIN MULTI-MODAL TRANSPORTATION NETWORKS. SO I THINK SOMEONE JUST MENTIONED THE BIKE LANES. AND THEN HOW ARE WE EXPANDING OUR MULTIMODAL TRANSPORTATION NETWORK THROUGH BIKE LANES. AND THEN THERE HAS BEEN A REALLY BIG FOCUS ON RECREATION FOR THE COMP PLAN STEERING COMMITTEE. AND SO HOW ARE YOU THEN USING THOSE MULTIMODAL NETWORKS TO EXPAND TO THE TRAIL NETWORK, TO EXISTING COMMUNITY RESOURCES, AND THEN OTHER AREAS THROUGHOUT THE REGION? AND SO I DON'T HAVE SPECIFICS, BUT I CAN SAY TRANSPORTATION IS A FOCUS AND HAS ITS OWN POLICY AREA, JUST LIKE ECONOMIC DEVELOPMENT HAS ITS OWN POLICY AREA. AND THEN TO SOME OF THE COMMENTS ABOUT THE ARTS COMMISSION. ARTS AND CULTURE IS ANOTHER REALLY BIG FOCUS AREA FOR THE COMP PLAN STEERING COMMITTEE. AND SO EXPLORING HOW CAN THE VARIOUS BOARDS AND COMMISSIONS AND ESSENTIALLY COMBINE EFFORTS TO REALLY HONE IN ON WHAT'S POSSIBLE AND FOCUS ON REVITALIZING KEY QUARTERS THROUGH PUBLIC ART AND THOSE KINDS OF THINGS TO ATTRACT OR TO DO APPEARANCE REPAIR? AND THEN ALSO, WHILE I HAVE MY MIC IN TERMS OF SOME OF THE HOUSING DISCUSSION, I'M REALLY GREAT TO HEAR THE OPENNESS TO KIND OF ENCOURAGING THE CITY TO EXPLORE A SPECTRUM OF HOUSING OPPORTUNITIES TO ADDRESS THE VARIOUS NEEDS OF THE COMMUNITY.

AND I THINK YOU'LL BE EXCITED THAT WE HAVEN'T REALLY GOTTEN INTO THE FUTURE LAND USE SECTION YET WITH THE STEERING COMMITTEE. BUT IN OUR KIND OF PRELIMINARY ANALYSIS OF POTENTIAL AVENUES, WE'RE REALLY FOCUSING ON MAKING STRATEGIC INVESTMENT IN AREAS WHERE IT MAKES SENSE TO THINK

[02:00:02]

ABOUT ADDITIONAL DENSITY. AND SO WE'RE ALONG THOSE KEY CORRIDORS OR WHERE THERE'S EXISTING INFILL DEVELOPMENT OPPORTUNITY IN KIND OF THOSE LARGER COMMERCIAL LOTS. I THINK THAT'S REALLY GOING TO BE WHERE THE FOCUS IS. WE'RE NOT TRYING TO PUT BIG APARTMENT BUILDINGS IN THE MIDDLE OF A LARGE ESTATE, SINGLE FAMILY HOME NEIGHBORHOODS. IT'S HOW ARE WE CREATING THAT DENSITY ALONG THOSE KEY CORRIDORS WHERE THOSE EXISTING RESOURCES TO SUPPORT THE TYPES OF RETAIL AND BUSINESSES WE'RE HOPING TO ATTRACT? THANK YOU. ALL RIGHT. ONE LAST. ANYTHING ELSE WE WANT TO PUT IN THE PLAN? YES. I THINK ONE THING WE HAD IN THE OLD PLAN WAS OUR TENANT OPPORTUNITY ZONES, OPPORTUNITY ZONES AND MAYBE A WORKSHOP DOWN THE ROAD IF THIS BOARD DECIDES THEY WANT TO DO IT IS HOW CAN THE EDC BOARD SUPPORT SOME SORT OF VISION OR PLAN FOR THOSE OPPORTUNITY ZONES, AND HOW COULD WE COMPLEMENT THEM AND MAYBE SUPPORT SOME OF THE BASE DESIGNS OR CONCEPTS, LIKE IF IT'S A BIKE TRAIL LANE AROUND THE CITY, YOU KNOW, CAN OUR BOARD HELP WITH THE ENGINEERING COST OF DEVELOPING A SCHEMATIC PLAN OR JUST SOME INITIAL THINGS THAT HELP GET THE THOUGHTS GOING TO SAY THAT, OKAY, WITH THIS PLAN, WE GO TO TEXAS PARKS AND GET A GRANT. THIS BOARD CAN PUT UP A GRANT. OUR TIF FUND CAN DO A PART OF THE GRANT. AND NOW ALL OF A SUDDEN, WE'VE GOT A TON OF MONEY THAT CAN DO A NICE MOBILE CONNECTIVITY PROJECT AROUND THE CITY, WHICH HOPEFULLY HELPS WITH BEAUTIFICATION AND THINGS TO MAKE THE CITY LOOK BETTER.

BECAUSE TO ME IT LOOKS ARE HUGE. WHEN PEOPLE ARE COMING TO TOWN AND WHAT THEIR PERCEPTION IS, THEY SEE A NICE TOWN WITH NO TRASH AROUND THE TOWN. IT'S IT LEAVES A BETTER TASTE VERSUS OH MAN, LOOK AT ALL THESE PLASTIC BAGS AND BOTTLES AND THE GUTTERS. YOU KNOW, AND, YOU KNOW, WE WERE TALKING ABOUT A STREET SWEEPER. NOW I HOPE THEY GET IT BECAUSE THAT THAT WOULD HELP SUPPORT THAT. SURE. ALL RIGHT. I THINK WE'RE GOOD. DO WE NEED TO SAY ONE ONE FINAL QUESTION. THIS THIS MAY BE ONE AND MAYBE SPECIFICALLY FOR VICTOR. RIGHT. SO WHENEVER WE HAVE EVENTS AT THE FIELDHOUSE RIGHT. IS THERE A WAY FOR US TO KNOW DOUG DOES THE JOB OF DISTRIBUTING OUT LIKE THE ACTUAL NUMBER OF VISITORS TO THE FIELDHOUSE THAT WE CAN FOR THIS PARTICULAR EVENT? BUT HOW DO WE QUANTIFY WHAT THE REAL ECONOMIC IMPACT, ASIDE FROM JUST HEADCOUNT OF PEOPLE WHO ARE VISITING? AGAIN, ONE OF OUR CROWN JEWEL ASSET FACILITIES, BUT IT'S ALSO ON THE CROSSROADS BORDER ALONG US 67. RIGHT. SO I WONDER HOW MANY OF THOSE PEOPLE, THOUGH, ACTUALLY BOTHER TO COME FURTHER NORTH ALONG MAIN STREET, OR THEY'RE JUST DROPPING INTO THE FIELDHOUSE AND THEN RE DISPERSING FROM THE POINTS FROM WHICH THEY CAME, WHETHER IT'S, YOU KNOW, PLACER OR SOME OTHER WAY FOR US TO QUANTIFY WHEN WE'RE HAVING. SO AN INFLUX OF VISITORS LIKE THAT, HOW MANY OF OUR LOCAL BUSINESSES OR OTHER PARTS OF THE COMMUNITY ARE ABLE TO ACTUALLY BENEFIT FROM THIS UNIQUE AND VALUABLE ASSET THAT WE HAVE? BECAUSE, AGAIN, IT'S REALLY AT A REALLY GREAT FRONT DOOR RIGHT OFF OF, YOU KNOW, MAIN STREET IN 67. BUT IF YOU START GOING NORTH, YOU MAY BE PROMPTED TO ACTUALLY TURN AROUND. RIGHT? BECAUSE THAT ASSET IS DISCONNECTED TO THE HEARTBEAT OF THE CITY, WHICH IS DOWNTOWN. OUR GREAT UP AND COMING CULTURAL DISTRICT OR CAMP WISDOM OR THE OTHER PARTS. AND SO THAT I GUESS THAT MAY BE THE MESSAGING IS LIKE, WE GOT TO FIGURE OUT HOW TO CONNECT WHEN I USE THIS TERM EARLIER, THESE INCREDIBLY HEALTHY PIECES OF TISSUE. BUT, YOU KNOW, IN DIFFERENT PARTS OF OUR COMMUNITY, RIGHT, THAT SO THAT THERE IS SOME REAL SYNERGY THAT WE CAN TANGIBLY GROW SUPPORT AS A, AS A EDC BOARD AND GROW IT TO ITS, YOU KNOW, FULL POTENTIAL. THAT'S MY THOUGHT IS, IS ONE HOW HOW CAN WE GET MORE DATA ABOUT PEOPLE WHO ARE VISITING THAT FACILITY SO FREQUENTLY, OTHER THAN HOW MANY OF THEM THERE ARE? AND THEN MORE IMPORTANTLY, IN TERMS OF VISIONING, AND HOW CAN WE BE ABLE TO DRAW THEM NOT TO GO BACK OUT 67 TO CEDAR HILL OR WHEREVER ELSE, BUT TO COME ON IN FURTHER TO OUR UNIQUE AND BEAUTIFUL LITTLE COMMUNITY JUST UP THE ROAD, YOU KNOW, AND WHEN

[02:05:06]

WE DO INVITE THEM TO DO THAT, LET'S MAKE THAT DRIVE AND EXPERIENCE ACTUALLY INVITING THAT. THEY'LL WANT TO, YOU KNOW, STAY AND RETURN. YEAH. MAYBE THAT'S YOU KNOW, WE TALKED EARLIER ABOUT CORRIDORS, RIGHT. AND MAYBE THAT'S A CORRIDOR OF FOCUS, RIGHT, TO SAY WE REALLY NEED TO CONNECT THE FIELDHOUSE TO THE OTHER AREAS OF THE TOWN THAT ARE THE CITY THAT ARE, YOU KNOW, VIBRANT, RIGHT. MAYBE WE NEED MAYBE THAT'S THE COURT, MAYBE IT'S ONE OF THE CORRIDORS WE NEED TO WORK ON. RIGHT. IT COULD ALSO TALK ABOUT EARLIER DISCUSSION ABOUT THE BUSINESS ATTRACTION TARGETS. RIGHT. AND MAYBE WE NOT ONLY WANT TO ATTRACT A SPORTS MEDICINE GROUP OR SOMETHING LIKE THAT, BUT ALSO WE'D LOVE TO ATTRACT THEM TO THAT CORRIDOR. RIGHT. BECAUSE THE CORRIDOR NEEDS A LITTLE HELP. RIGHT? SO YEAH. YEAH, YEAH. THANK YOU. ALL RIGHT.

THANK YOU FOR YOUR PATIENCE AS WE'VE BEEN GOING THROUGH THIS. WE APPRECIATE IT. THANK YOU. YOU KNOW, WE'LL HAVE NOTES FROM THIS. YOU'LL OBVIOUSLY SEE THE ECONOMIC CHAPTER AS IT GETS DEVELOPED IN THE COMP PLAN. YOU KNOW WE'RE STILL A FEW MONTHS AWAY FROM THE COMP PLAN BEING FINISHED. SO YOU'LL HAVE ANOTHER CHANCE TO REVIEW THINGS. ALL RIGHT. DO WE NEED A FORMAL

[2.VI. Next Steps]

MOTION FOR ADJOURNMENT ON YOUR AGENDA? YOU HAVE NEXT STEPS. YOU HAVE YOU HAVE YOUR PUBLIC WORKSHOP. NUMBER TWO. WE HAVE. OH YES. I MEAN, DO YOU WANT TO SAY ANYTHING ABOUT PUBLIC WORKSHOP NUMBER TWO? YES. SO AS WE MENTIONED AT THE BEGINNING OF THE MEETING, THE NEXT STEERING COMMITTEE FOR THE COMPREHENSIVE PLAN WILL TAKE PLACE AT THE BEGINNING OF APRIL. AND AT THAT MEETING, WE'RE HOPING TO KIND OF PRESENT A OVERVIEW OF THE POLICIES AND ACTION ITEM RECOMMENDATIONS ACROSS THE VARIOUS PRIORITY POLICY SECTIONS. AND SO THIS NIGHT TONIGHT HAS BEEN VERY, VERY HELPFUL IN HELPING TO ORIENT US IN OUR DEVELOPMENT OF THE SPECIFIC STRATEGIES AND ACTION ITEMS FOR THE ECONOMIC DEVELOPMENT CHAPTER. AND SO IN APRIL, WE'LL BE DOING THAT FOR ALL OF THE PRIORITY POLICY AREAS FOR THE PLAN. AND THEN ONCE THE STEERING COMMITTEE IS GOOD WITH THE DIRECTION OF ALL OF THOSE ACTION ITEMS, WE WILL THEN HAVE OUR SECOND PUBLIC WORKSHOP AT THE BEGINNING OF MAY. WE ARE PLANNING TO DO A SOME OUTDOOR TABLING AT ONE OF THE COMMUNITY EVENTS, WHICH VICTOR MIGHT BE ABLE TO PROVIDE JUST A LITTLE BIT MORE INFORMATION ON. AND SO WE WILL BE IN COMMUNICATION AND CAN SHARE PROMOTIONAL MATERIALS WITH THIS BOARD TO HELP ENCOURAGE THE COMMUNITY TO COME OUT AND ATTEND OUR EVENTS. AS WE GATHER FEEDBACK FOR THE STRATEGIES FOR THE PLAN. THANK YOU. I'M GLAD YOU COVERED THAT.

ALL RIGHT. YES, WE WE'VE BEEN TRYING TO TIE THESE TWO EVENTS THAT WE HAVE PEOPLE ALREADY OUT IN THE COMMUNITY THAT WE CAN GRAB. WE DON'T HAVE TO MAKE THEM COME TO A MEETING BECAUSE NOBODY WANTS TO COME TO THE MEETINGS ANYMORE. SO. I THINK THAT AT THIS POINT IN TIME, LOOKING FOR A MOTION TO ADJOURN, MOTION TO ADJOURN. SECOND. SECOND. ALL IN FAVOR? HI, INTERNET. 18.

* This transcript was compiled from uncorrected Closed Captioning.